#Japan #Tokyo #Lazuli #Product Data #Daijiro Ban

Lazuli Inc. Welcomes Daijiro Ban as Chief Evangelist

Lazuli Inc., a Tokyo-based company specializing in product data platforms, has officially announced the appointment of Daijiro Ban as its Chief Evangelist. This strategic move comes as the company aims to convey the value of AI-driven solutions and further their mission and vision in the retail and data utilization sectors.

Founded in July 2020, Lazuli is committed to creating an accessible world where product information is organized and easily comprehendible. The company has been steadily expanding its capabilities in products, technology, and organizational growth. With the incorporation of the Chief Evangelist role, Lazuli seeks to intensify its outreach and dialogue with the industry and market.

About Daijiro Ban

Daijiro Ban joins Lazuli with over 25 years of experience in the retail sector, focusing on customer data and insights. He expresses his primary concern regarding the insufficient understanding and interpretation of product data, recognizing that purchasing decisions involve emotions and cultural significance beyond mere functionality and price.

In an era where AI has transformed the shopping experience into a more interactive and personalized one, Ban emphasizes that the structuring of product data as meaningful knowledge is essential. This evolution allows brands to respond effectively to diverse customer values and thought processes, paving the way for new purchasing experiences through AI.

Ban envisions the Lazuli Product Data Platform (Lazuli PDP) as a foundational tool that redefines product information as actionable data, fostering meaningful connections between consumers and the products they engage with. As Chief Evangelist, his mission is to not only communicate Lazuli's vision to society but also to broaden the potential of product data by collaborating with industry and market players to create richer shopping experiences.

Ban's Impressive Background

Daijiro Ban has long recognized the significance of CRM in the retail sector and has focused his career on data-driven strategy development and service innovation. His journey includes pivotal roles, such as serving as the Marketing Division Director at Opt, where he drove business expansion through strategic initiatives. He later took on the role of Executive Specialist at Yappuri, where he advanced customer experience design and CRM efficacy through mobile app technology.

In addition to his corporate engagements, Ban has been actively involved in consulting and advisory roles, establishing a company dedicated to data-driven marketing consulting. He has also contributed significantly to enhancing customer strategies for various enterprises as the Chief CX Strategist at Customer Time Co.

Set to bring widespread expertise from extensive research in global retail trends, Ban is committed to disseminating valuable insights through speaking engagements and publications, including his book on CRM in the mobile era.

Vision for Lazuli

Lazuli CEO Shigeharu Hagiwara expressed his confidence in Ban's appointment, recognizing his unique ability to bridge the gap between management and marketing within the retail and brand sphere. Hagiwara highlighted Ban's rare capability to discuss product data's significance in shaping customer experiences and influencing purchasing behaviors.

Product data serves as a foundation for decision-making across various aspects of retail, such as inventory management, eCommerce, and CRM strategies. Ban's dual understanding of business operations and customer experiences will enable him to narrate product data's importance in a persuasive and practical manner.

Lazuli is dedicated to transforming product information into usable data through AI, ensuring that businesses can evolve and thrive. Together with Ban, they aspire to co-create a new industry standard that enhances customer experience and operational effectiveness, starting with product information.

For more information, visit: Lazuli Official Website

About Lazuli: As an AI startup founded in 2020, Lazuli aims to convert product information into strategic assets for companies, supporting transformative business initiatives through their flagship product, Lazuli PDP. This platform utilizes AI to automate data processing and eliminate data silos, facilitating cohesive customer experiences and responsive market adaptations.