In a strategic move that promises to reshape the landscape of event management, Neural Group Inc. has announced the acquisition of Pomato Pro, a leading company in event planning, production, and management. With this acquisition, Pomato Pro will become a wholly-owned subsidiary of Neural Group, allowing for a seamless integration of their extensive event management expertise with Neural Group's cutting-edge artificial intelligence (AI) technology. This initiative aims to leverage the strengths of both companies to revolutionize the entertainment and event sectors.
Neural Group has solidified its reputation by developing unique edge AI technologies that offer visualization and optimization solutions in urban development and mobility sectors. In recent years, the company has also focused on research and development in generative AI technologies. On the other hand, Pomato Pro boasts years of experience in producing large-scale corporate events, promotions, and exhibitions, and has adapted to the trend of online events and livestreaming, cementing its position as an industry leader.
As the event and entertainment industry evolves, there is a growing integration of visitor behavior data and new experiential values created through AI. By grouping together, Neural Group's advanced AI image analysis and generative AI technologies can directly merge with Pomato Pro's strong on-site construction capabilities and production know-how, thereby developing next-generation events that offer high added value.
The synergy envisioned from this collaboration includes:
1.
Enhanced Creative Production: By combining Neural Group's generative AI technology with Pomato Pro's deep knowledge in entertainment, the collaboration aims to establish a creative capability that can deliver surprise and enjoyment to audiences.
2.
Visitor Analysis Solutions Using AI Cameras: Utilizing edge AI cameras installed at event venues, visitor attributes, pathways, and dwell times will be quantified in real-time, providing metrics for evaluating effectiveness and supporting operational improvements for future events.
3.
Co-Development of Experiential Entertainment: Through AI image recognition and sensor technology, the companies will create interactive performances and digital content that involve audience participation, increasing the quality of experiences in the entertainment sector.
Moving forward, Neural Group intends to establish a standard for AI applications in event spaces to provide higher value experiences for society, ultimately enhancing the corporate value of the entire group. Collaboration with Cactus, another member of the group strong in planning and creative production, allows for a comprehensive framework that covers all processes from conception to execution and analysis within the group. This streamlined approach will accelerate the implementation of AI technology in the entertainment domain.
Company Overview of Pomato Pro
Pomato Pro specializes in the planning, production, and management of a wide range of events, including corporate promotions, large exhibitions, ceremonies, and cultural projects. Leveraging rich practical knowledge acquired over the years, the company efficiently handles everything from space design to progress management and production. Recently, Pomato Pro has also focused on incorporating the latest technologies to create high-value events that seamlessly blend real-world emotional experiences with digital innovations.
- - Name: Pomato Pro Inc.
- - Location: 4F, Kojimachi Nakada Building, 5-3 Kojimachi, Chiyoda-ku, Tokyo
- - CEO: Takahisa Iijima
- - Established: March 29, 1983
- - Website: Pomato Pro
Company Overview of Neural Group
Neural Group's mission is to create a future that inspires individuals through AI. The company develops and provides pioneering technology across diverse fields, delivering services that transcend conventional boundaries.
- - Name: Neural Group Inc.
- - Location: 32F, Hibiya Mitsui Tower, 1-1-2 Yurakucho, Chiyoda-ku, Tokyo
- - CEO: Michitomo Shigematsu
- - Established: January 22, 2018
- - Website: Neural Group