Nota AI Unveils Next-Gen Traffic Solutions at ITS World Congress 2025
Nota AI's Groundbreaking Showcase at the ITS World Congress 2025
Nota AI, under the leadership of CEO Myungsu Chae, recently made a significant impact at the ITS World Congress 2025, held in Atlanta, Georgia, from August 24 to 28. This event, which is recognized as the largest global gathering dedicated to Intelligent Transport Systems (ITS), attracted over 15,000 attendees and 200 companies from various parts of the world. Nota AI's innovative applications and technologies highlighted not only their technical prowess but also their commitment to international collaboration and leadership in the field of intelligent transportation.
Pioneering Technologies on Display
During the event, Nota AI featured joint booths at the Korean Pavilion, which was orchestrated by the Ministry of Land, Infrastructure and Transport (MOLIT) along with displays from LG CNS. The star of the show was Nota AI's generative AI-driven intelligent incident detection system, which leverages a proprietary Vision-Language Model (VLM). This state-of-the-art solution is designed to detect hazardous situations such as traffic accidents and road obstacles in real-time, applying sophisticated analysis to minimize false alarms.
Visitors were particularly impressed by the technology's ability to correlation various events, significantly improving response times during incidents. This next-generation system demonstrates Nota AI's leading role in the emerging smart city landscape, where safety and efficiency are paramount.
Intelligent Traffic Management Solutions
In addition to incident detection, Nota AI presented its AI-driven intelligent traffic management system at the LG CNS booth. This system captures the movements of vehicles and pedestrians, providing quick alerts during emergencies. The solution also improves operational efficiency and facilitates real-time communication through vehicle-to-everything (V2X) technology, making transportation safer and more effective.
Moreover, Nota AI showcased successful proof-of-concept (PoC) results from a collaboration with Sony, verifying the viability of pedestrian safety management and traffic volume analysis in regions with frequent jaywalking incidents. With 100% accuracy in verification using Sony’s IMX500 smart image sensor, the project exemplifies how cutting-edge technology can enhance urban safety.
Looking to the Future
Myungsu Chae emphasized that the ITS World Congress 2025 presented an invaluable platform for demonstrating the competitive edge of their generative AI-based ITS solutions, cultivated through both domestic and international partnerships. As a beacon of innovation, Nota AI aims to strengthen its position in the global market, continually advancing smart city solutions and mobility innovations.
Achievements and Future Aspirations
Nota AI’s industry leadership is not only recognized domestically, where it received the highest ratings in performance evaluations conducted by the Ministry of Land, Infrastructure and Transport but also on an international scale. In April, they became the first Korean firm to successfully commercialize generative AI-based ITS solutions in the Middle East through an agreement with the Dubai Roads and Transport Authority (RTA).
Looking ahead, Nota AI plans to present these achievements at the upcoming Gangneung ITS World Congress in 2026, aiming to expand their global network further. Additionally, with recent recognition as a final member of the Ministry of Science and ICT's National AI project, the company is poised to enhance the development of its foundational model technologies. Furthermore, Nota AI recently filed its securities registration statement, with ambitions for a KOSDAQ listing by the year’s end.
In conclusion, Nota AI’s participation in the ITS World Congress 2025 not only validated its innovative capabilities but also solidified its commitment to making intelligent transportation systems more effective and safe across the world. The stage has been set for a brighter, smarter future in urban mobility, with Nota AI at the forefront of this transformation.