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bswift and Mayo Clinic Join Forces for Enhanced Engagement

In a significant step to revolutionize personalized health solutions, bswift®, a prominent provider of benefits administration technology and services, has announced a new collaboration with the renowned Mayo Clinic. This partnership aims to integrate clinically vetted health education content into Evive™, bswift's innovative personalized recommendation engine.

The Evive Platform: A Unique Approach to Health Engagement

Evive is designed to provide employees with year-round, data-driven nudges that guide them in making informed health decisions. The platform’s recommendations are grounded in a blend of logic and personalization, delivering timely messages that encourage preventive care, enhance condition management, and optimize benefits utilization. The addition of content from the Mayo Clinic further solidifies Evive's position in the marketplace by incorporating trusted clinical expertise into the user experience.

Ted Bloomberg, CEO of bswift, emphasized the importance of using reliable content for effective personalization: "Personalization works best when the content behind it is trusted and actionable. By licensing clinically vetted education, we're strengthening the quality of Evive engagement—so employees get meaningful guidance that can truly change lives."

Enhancing Evive's Functionality

This licensing agreement signifies bswift's ongoing commitment to enhancing Evive's capabilities. Since acquiring Evive, bswift has seamlessly integrated its functionalities into its core platform, focusing on providing personalized engagement from the moment employees join the company through their entire career journey. With Evive's ability to process millions of data points—such as claims data, spending behavior, and employee interactions—it continues to refine how it personalizes its engagement strategies.

The incorporation of Mayo Clinic’s content adds an extra layer of depth to Evive’s recommendations. This means members will now receive clearer guidance informed by credible, clinician-reviewed information, helping them make more confident health decisions.

Matt Waldrup, bswift's EVP of Product, stated, "We're constantly looking for ways to strengthen how employees engage with their benefits. This is a natural extension of that work—bringing higher-quality, relevant education to more employees, exactly when it matters most."

The Importance of Credible Health Solutions

The ever-evolving landscape of health management underscores the critical need for credible, accessible health information. As organizations increasingly invest in comprehensive benefits offerings, ensuring that employees understand and can utilize these benefits effectively becomes paramount. Through this partnership, bswift and Mayo Clinic are tackling that challenge head-on by providing valuable education that empowers employees to make informed choices regarding their health and well-being.

Looking Ahead

As bswift prepares to deploy this enhanced version of Evive, the company remains dedicated to innovation in the realm of employee engagement technology. The collaboration with Mayo Clinic is expected to not only enrich the Evive experience but also contribute to better health outcomes across organizations that utilize this solution. With the goal of fostering a healthier workforce, bswift positions itself as a leader in leveraging technology to facilitate personalized health engagement at scale.

For more information about bswift and their partnership with Mayo Clinic, and to explore how Evive can transform employee health engagement, visit bswift.com.