Marche Corporation and OTOGI: Revolutionizing B2B Marketing
Marche Corporation, based in Shibuya, Tokyo, has recently announced a strategic partnership with OTOGI, located in Osaka. This collaboration aims to enhance B2B marketing for OTOGI, specifically focusing on their "Wantedly Operations Service" and support for recruitment communications. The goal? To turn marketing investments into profitable outcomes.
OTOGI’s Mission
OTOGI works diligently to present a company's unique qualities that cannot be encapsulated in traditional job postings. By converting these aspects into engaging content from a third-party perspective, OTOGI seeks to address the "pool problem" in recruitment—essentially overcoming reliance on traditional channels and maximizing their recruitment assets.
By leveraging platforms such as Wantedly and note, OTOGI aims to enhance its recruitment strength, ensuring that potential candidates see companies as appealing not just through advertisements, but through authentic narratives that resonate with them.
Marche Corporation's Comprehensive Support
Marche Corporation brings significant experience to the table, having supported over 100 new business ventures. In collaboration with OTOGI, they are set to provide a range of essential services, including:
- - Marketing Strategy Formation: Redefining the strengths and target markets of OTOGI to align with contemporary needs.
- - Establishment of Management Accounting Frameworks: Enabling OTOGI to effectively manage marketing investments.
- - User Experience Definition: Ensuring alignment between OTOGI's strengths and the needs of users, thereby enhancing overall user engagement.
- - Media Strategy Development: Selecting the most effective channels and strategies aimed at maximizing income potential through carefully structured approaches.
By implementing these strategies, the partnership intends to bolster OTOGI's marketing foundation, driving data-informed operations that support sustainable growth.
Looking Ahead
This partnership is not just about immediate gains; it’s about laying the groundwork for future successes. OTOGI’s mission to make recruitment communications a standard across the industry and to foster a society where individuals can truly leverage their unique identities is ambitious yet feasible.
With Marche’s extensive expertise in marketing support, both companies are poised to accelerate their growth and enhance their contributions to the industry. Expectations are high as they set their sights on long-term development, aiming to reshape how companies attract talent and ultimately thrive in a competitive atmosphere.
Company Profiles
Marche Corporation
- - Location: Shibuya, Tokyo
- - Founded: September 2020
- - Focus: Specialized marketing support for startups and new business ventures
- - Website: Marche Corporation
OTOGI Co., Ltd.
- - Location: 2F-3 Asahi Plaza Umeda, 4-11 Tsuruno-machi, Kita-ku, Osaka
- - Founded: September 13, 2022
- - Focus: Wantedly operation support, recruitment communication services, and consulting
- - Website: OTOGI
Contact Information
For further inquiries, please reach out to:
- - Marche Corporation Public Relations
- - Contact Form: Inquire Here
Marche and OTOGI are paving the way for a new era in B2B marketing, transforming traditional approaches and setting new standards for recruitment practices in Japan.