Icity Eco Project
2026-02-27 14:32:13

Icity's Eco Project Collaborates with Osaka's Naniwa Ward for Recycling Initiative

Icity Eco Project: A Step Towards Sustainable Living



In a significant move towards sustainability, Hoya Corporation's Eye Care Company has partnered with Naniwa Ward in Osaka City for the "Agreement on Collecting Empty Disposal Contact Lens Cases". This collaboration, finalized on February 27, 2026, marks Icity's fourth agreement with local municipalities in pursuing a circular economy. The project's objective aligns with Naniwa Ward's vision of becoming a vibrant and proud community.

Objectives and Impact


The partnership aims to enhance public awareness on reducing plastic waste and recycling efforts. As part of this initiative, Icity will manage the resources collected while Naniwa Ward will oversee promotional activities and the collection of empty cases.

This initiative is crucial in the context of the global push towards achieving the Sustainable Development Goals (SDGs). Hoya plans to broaden its commitment to the Icity Eco Project, which focuses on fostering a circular society characterized by reduction, reuse, and recycling.

Details of the Agreement


  • - Agreement Name: Agreement on Collecting Empty Disposal Contact Lens Cases
  • - Date of Agreement: February 27, 2026
  • - Collection Point: Naniwa Ward Office, 1st Floor
  • - Responsibility Allocation:
- Naniwa Ward: Public awareness promotion, proper disposal guidance, collection, and transportation of discarded cases.
- Hoya Corporation's Eye Care Company: Resource management and provision of collection boxes.

The Icity Eco Project


Launched in 2010, the Icity Eco Project targets recyclable empty contact lens cases, establishing dedicated collection boxes at around 8,850 locations across Japan, including Icity stores and partnering schools, municipalities, and companies. This initiative links three social contributions: 1) Environmental conservation through recycling, 2) Support for the employment and independence of individuals with disabilities, and 3) Donations to the Japan Eye Bank Association.

After 16 years in operation, Icity has successfully collaborated with numerous organizations and municipalities to uphold extensive collection activities, transcending manufacturer boundaries. Once collected, these cases are sold to recycling manufacturers, and the proceeds are donated to the Japan Eye Bank Association, benefiting individuals seeking to regain their sight. However, approximately 4,000 tons of contact lenses are still disposed of annually.

Thus, Icity aims to expand its outreach for social contribution activities and continue garnering support from a broader audience.

Participation in the Initiative


As of January 2026, the project has attracted a plethora of participating entities:
  • - Schools: 3,339 (including elementary, middle, high schools, universities, and vocational schools)
  • - Companies: 1,323 with 4,665 locations (including offices and branches)
  • - Municipalities: 471 locations (including public facilities)

Organizations interested in aiding the collection efforts are encouraged to join the initiative.

Achievements of the Eco Project


As of January 2026, the project's achievements are notable:
  • - Total Collection: 833.94 tons (equivalent to approximately 833 million empty contact lens cases)
  • - CO2 Reduction: 2,301.67 tons CO2 (equivalent to the volume of 137.8 Tokyo Domes)
  • - Total Donations: ¥19,197,437 to the Japan Eye Bank Association

Conclusion


Hoya Corporation's Eye Care Company continues to play a pivotal role in promoting sustainable practices through the Icity Eco Project. With their strong market presence, they are well-positioned to lead the way in environmental stewardship. Their continued efforts not only aim to reduce plastic waste but also contribute to a greener future for all.

For more details on the project, visit Icity's official website.


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Topics Consumer Products & Retail)

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