#Japan #Chiba #Xpark #Inter BEE #mashup

Transforming Sports Broadcast with Cloud Technology

In the ever-evolving world of sports broadcasting, technology plays a critical role in enhancing the viewing experience. A noteworthy development is the cloud-based captioning system 'mashup', developed by TV Asahi Create Corporation. This innovative system will be showcased at the upcoming Inter BEE 2025, to be held from November 19 to 21 at Makuhari Messe. By integrating with Data Stadium's 'XPark' data input application, mashup aims to elevate the broadcast quality of sports, particularly baseball, by offering real-time captioning features that can be managed easily from a smartphone.

Enhancing the Spectator Experience with Real-Time Capiton

In live sports broadcasts, delivering timely information about scores, player statistics, and other critical details through captions is essential to boosting audience engagement. The ability to instantly reflect these details in the broadcast can significantly enhance the viewer's experience. However, traditional systems often required specialized equipment and operators, making it difficult to implement, especially for baseball broadcasts. The partnership between mashup and XPark promises to revolutionize this by creating a cloud-based environment that streamlines the entire production process.

Overview of the Collaboration

The XPark application allows users to input game flow data through any device, including smartphones, tablets, or PCs. The integration means that data entered into XPark will automatically synchronize with mashup, instantly reflecting in caption templates. This means that information such as batting statistics or scores can be displayed immediately, providing a seamless and efficient broadcasting experience.

Key Features and Benefits

• - Mobile Input and Cloud Delivery: Data entered via smartphones is directly displayed in real-time captions, significantly reducing the workload on-site.
• - Accessibility for Teams Without Broadcasting Equipment: As mashup operates on a cloud-based platform, production can be completed if a PC and internet access are available, making it more accessible for various teams and tournaments.
• - Merging Speed and Reliability: By combining real-time input from XPark with the expertly crafted system of mashup, broadcasters can achieve high-quality production easily.

What is 'mashup'?

mashup is a cloud-based captioning system meticulously designed in Japan, overseen by professionals with extensive experience in the television industry. It offers scalability, addressing broadcasters' needs such as NDI/SDI outputs and adapting to different aspect ratios, from HD sizes to vertical formats.

What is 'XPark'?

In independent leagues and amateur baseball events, the XPark data input application is distributed among participating organizations. This allows those involved to enter data, enabling the production of live game updates that adhere to specified broadcasting guidelines, effectively creating live score updates on dedicated event websites.

Introducing 'mashup' at Inter BEE 2025

The TV Asahi Create booth at the Inter BEE 2025 will further showcase the capabilities of mashup alongside the AI-powered J-TAC Pro system, which facilitates real-time subtitle creation. Attendees will have the chance to experience enhanced production tools, including LiveUI for quick caption creation and data linking functionalities tailored for sports broadcasts. Additionally, a demonstration of the system’s ability to combine spoken words with visuals will be available.

Event Details

• - Location: Hall 5, Booth No. 5510 at Makuhari Messe
• - Event Date: November 19-21, 2025

Why You Should Visit the Booth

If you are facing challenges in your broadcasting operations, the mashup system offers solutions across various platforms, from local broadcasting stations to event organizers. Notable areas include:

• - Local broadcasters and CATV operators looking to reduce production costs while maintaining quality.
• - Sports event broadcasters aiming to provide up-to-the-minute information directly in captions for an immersive experience.
• - Production companies and broadcasters wishing to deliver high-quality captions without needing specialized operators.

Inter BEE 2025 Visitor Specials

During the event, visitors can experience demonstrations and, upon exchanging business cards, may receive a 30-day free trial license of the expanded mashup capabilities. It’s an opportunity not to be missed for anyone involved in broadcast-quality captioning.

Looking for Sales Partners

TV Asahi Create Corporation is also seeking to expand its distribution network for the mashup system. Businesses with expertise in broadcast solutions, event production, or educational institutions looking for distribution solutions are encouraged to visit the booth for collaboration opportunities.

About Inter BEE

Inter BEE stands as Japan's premier media and entertainment event, gathering professionals in sound, video, and communication to showcase the latest innovations in content business.

• - Dates: November 19-21, 2025
• - Admission: Free with pre-registration required.
• - Location: Makuhari Messe, Chiba, Japan

Company Overview

TV Asahi Create Corporation specializes in television production, event management, and captioning systems, committed to delivering high-quality services since its establishment in 1991. For more information, visit the official website or check out the product at mashup.live.