#Abu Dhabi #UAE #Anghami #OSN Group #MENA Streaming

Anghami Secures $55 Million Investment from OSN Group

In a bold move to reshape the landscape of digital entertainment in the Middle East and North Africa (MENA) region, Anghami Inc. has announced an impressive new round of funding from OSN Group, amounting to up to $55 million. This investment arrives on the heels of a successful partnership between the two companies that began in April 2024. The initial stake of $12 million, made through a convertible note program, sets the stage for major expansions on multiple fronts.

A Milestone for Digital Entertainment

The significant financial backing underscores Anghami's mission to be the preeminent destination for premium audio and video content in the MENA region. Since the inception of the collaboration with OSN, which boasts an extensive library of over 18,000 hours of premium video content, Anghami has grown rapidly. The partnership allows Anghami to leverage OSN's established video streaming capabilities alongside its rich audio portfolio of more than 100 million songs and podcasts.

Key Achievements from the Partnership

The partnership has borne fruit, as evidenced by several noteworthy accomplishments:

• - Revamped OSN+ Platform: A complete overhaul of the OSN+ platform has significantly increased user engagement and time spent on the platform.
• - Launch of Premium Plans: The introduction of new subscription plans featuring 4K content, Dolby Atmos, and Dolby Vision has attracted more subscribers.
• - Remarkable Growth: Between April and October 2024, video streaming subscribers surged by 41%, highlighting the effectiveness of their combined offerings.
• - AI Innovations: Enhancements to the AI-driven recommendation engine have made it easier for users to discover new and relevant content.

Future Prospects

Looking forward, this new round of funding aims to accelerate the growth trajectory for both Anghami and OSN+. The focus is not only on expanding the content library but also on enhancing the overall user experience through cutting-edge technologies. Innovations will include sophisticated AI-driven personalization and next-generation streaming capabilities, which are crucial for keeping pace with consumer demands in today's competitive environment.

Elie Habib, CEO of Anghami and OSN+, expressed enthusiasm about the investment, stating, "The success of this partnership is a testament to the power of collaboration and innovation. With OSN Group's support, we can elevate the digital entertainment experience for audiences across the MENA region." Joe Kawkabani, CEO of OSN Group, echoed this sentiment, reaffirming the group’s commitment to leading the MENA region in digital entertainment.

Anghami’s Role in the Streaming Landscape

Based in Abu Dhabi, Anghami stands out as the premier multimedia technology streaming platform in the MENA region. It has amassed a user base of over 120 million registered users and 3.5 million subscribers, thanks in part to strategic partnerships with 47 telecommunications companies throughout the region. By offering a broad selection of language-specific music and podcasts, the platform is well-positioned to cater to diverse audiences in the MENA.

Conclusion

With this latest significant investment from OSN Group, Anghami is set to fortify its position as a digital entertainment leader. As they move forward, the synergy between both companies promises an exciting future for streaming content in the MENA region, transforming how audiences consume both music and video.

To explore more about Anghami and its extensive offerings, visit Anghami's website.

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