Reservoir Media Partners with T.I. for a Groundbreaking Publishing Agreement


"Live Your Life" featuring Rihanna and "Dead and Gone" featuring Justin Timberlake, further solidifying his status as a powerhouse in the music industry.

This new partnership with Reservoir Media allows for comprehensive collaboration across T.I.'s entire publishing catalog, encompassing not only his past albums but also future projects, including his latest release, "Kill the King," which has debuted impressively on Billboard's charts. With this move, Reservoir aims to diversify and expand the reach of T.I.'s impressive body of work.

Industry Impact


Reservoir Media is celebrated for its expertise in representing high-profile artists and has consistently carved out a top position in the industry. This partnership is expected to be mutually beneficial, given T.I.'s lasting impact on hip-hop and Reservoir's commitment to promoting and preserving musical heritage. The continuation of T.I.'s legacy in the evolving landscape of music is certainly a noteworthy goal of this collaboration.

Reservoir's Executive Vice President of AR and Catalog Development, Faith Newman, highlighted T.I.'s role in not just the Atlanta rap scene but in shaping hip-hop as a whole. She remarked, "T.I. has been dubbed the 'King of the South' for putting Atlanta's rap scene on the map," underscoring the cultural significance of his music.

Rell Lafargue, President and COO of Reservoir, added that collaborating with T.I. reinforces their mission of managing world-class music within their roster. The deal is not only about business expansion but also about honoring the cultural relevance of an artist whose music resonates deeply with fans worldwide.

This collaboration is also seen as a strategic move aligning with the changing dynamics of the music industry, where artists seek to maintain control over their creative outputs and revenue streams. T.I.'s remarks emphasize the importance he places on partnership: "I'm very excited about building a strong partnership with Reservoir as we work together to diversify the business and expand the reach of my catalog."

A Vision for the Future


T.I. has continually evolved as an artist, extending his influence beyond music into philanthropy and fashion, and this partnership with Reservoir Media is poised to take his career to new heights. The emerging artist's new album, scheduled for release soon, will undoubtedly benefit from the prowess and reach of Reservoir as they work together to promote his unique sound.

As Reservoir Media and T.I. embark on this new chapter, the future looks bright for both parties. With a shared goal of diversifying and influencing the music landscape, this partnership has all the potential to create a lasting impact for years to come.

In conclusion, the union of Reservoir Media and T.I. stands as a testament to the transformative power of music and the innovative pathways artists can explore through strategic partnerships. As fans and industry insiders alike await the next developments, one thing is clear: this is an alliance set to shake the foundations of the music world.

About Reservoir Media


Founded in 2007, Reservoir Media is a prominent independent music company based in New York City with a global presence. Renowned for being the first female-founded and led publicly traded independent music company in the U.S., Reservoir's portfolio includes an extensive catalog of copyrights and recordings, ensuring their influential role within the music industry.

With offices in major cities—including Los Angeles, Nashville, London, and Abu Dhabi—Reservoir consistently ranks among the leading music publishers in the U.S. market. The company has been recognized multiple times for its outstanding contributions to the industry, including accolades for Publisher of the Year.

In partnering with T.I., Reservoir Media is not only continuing its legacy of supporting world-class artists but is also signaling a dedication to fostering the rich tapestry of modern music, ensuring that the works of iconic figures like T.I. will continue to thrive well into the future.

Topics Entertainment & Media)

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