Celebrating Four Years of WATCHNIAN
On July 1, 2026, WATCHNIAN marks the fourth anniversary of its establishment and the opening of its flagship store in Ginza. To celebrate this significant milestone, WATCHNIAN Co., Ltd., based in Shinjuku, Tokyo, has announced a special campaign starting on July 2, 2026, across all 11 SHOWROOMs as well as the affiliated Ginzo stores. The initiative aims to express gratitude to loyal customers while inviting new patrons to experience its offerings.
Campaign Details
Duration
- - Start Date: July 2, 2026
- - End Date: While supplies last
Participating Locations
The campaign will take place in all 11 WATCHNIAN locations as well as four Ginzo stores:
- - WATCHNIAN Locations: Ginza Flagship, Ginza 2-Chome, Shinjuku, Aoyama, Shibuya, Nakano, Nakano No. 2, Osaka Flagship, Shinsaibashi, Nagoya Osu, Hiroshima
- - Ginzo Stores: Shinjuku No. 2, Shinjuku Annex, Shinsaibashi Main, Shinsaibashi New Annex
Campaign Offer
Customers who follow the official Instagram accounts of WATCHNIAN or Ginzo and show their screens to the staff will receive a special limited-edition
WATCHNIAN Original Hi-Chew candy. This treat, popular among foreign visitors to Japan, will only be available in-store, making it a unique keepsake.
Please note that each customer is eligible for one Hi-Chew per follow.
WATCHNIAN’s Journey: Four Years of Growth
Originally launched as
Ippuu Kishi in the luxury resale market, the brand underwent a significant transformation in July 2022, rebranding to WATCHNIAN. Despite the challenges posed by the COVID-19 pandemic, this rebranding was crucial in establishing its flagship store in Ginza, a highly competitive market, which has acted as a springboard for national expansion.
In recent years, interest in asset value and rising inbound tourism have led to continuous growth in the luxury resale market, with WATCHNIAN swiftly adapting to these changes. The Ginza flagship has evolved into a cherished location for both domestic and international customers. Following its success, WATCHNIAN has extended its operations to Nagoya, Shinjuku, Aoyama, Ginza 2-Chome, and Hiroshima.
The WATCHNIAN group continues to focus on expanding its reach, leveraging the strengths of each store while ensuring a rich inventory across its operations for future growth.
Store Information
WATCHNIAN Ginza Flagship Store
- - Address: 1F/2F Yohei Ginza Building, 8-8-5 Ginza, Chuo Ward, Tokyo 104-0061
- - Phone Number: 03-6281-4722
- - Operating Hours: 11:00 AM - 8:00 PM
- - Official Website: WATCHNIAN Store
Brands Offered for Sale and Purchase
- - Sale: Rolex, Patek Philippe, Audemars Piguet, Vacheron Constantin, etc.
- - Purchase: Designer watches (both current and vintage), bags, jewelry, precious metals, including Hermes, Chanel, Louis Vuitton, Cartier, Harry Winston, and precious metals like gold and platinum.
For a full list of store locations, opening hours, and to learn more about WATCHNIAN and Ginzo stores, visit
Store List.
About WATCHNIAN
WATCHNIAN is committed to delivering
trust and
reliability in Japan’s luxury resale market, aiming to facilitate stylish and casual shopping experiences through the buying and selling of high-end goods. The company is also dedicated to establishing a sustainable platform in the luxury watch trade, reducing reliance on mass production and waste.
Company Overview
- - Name: WATCHNIAN Group Co., Ltd.
- - CEO: Hiromoto Takuzuki
- - Headquarters: 5F, Nishi Shinjuku Mitsui Building, 6-24-1 Nishi Shinjuku, Tokyo 160-0023
- - Established: August 2018
- - Capital: ¥800 million
- - Contact: Contact Us
- - Official Site: WATCHNIAN Group