Clarins and V Magazine Host Spectacular Golden Hour Celebration Reflecting Beauty Innovation
A Night to Remember at the Golden Hour Event
On October 19, 2025, a remarkable event unfolded on the scenic shores of Lady Bird Lake in Austin, Texas, as the renowned French beauty brand Clarins teamed up with the influential fashion media outlet V Magazine for a dazzling Golden Hour celebration. This exclusive gathering, which hosted over 300 guests, highlighted the brand's commitment to intertwining nature's principles with innovative science in high-performance beauty.
With celebrities like Levi McConaughey and Ashley Greene gracing the event, the atmosphere was alive with glamour. The picturesque setting, emphasizing Austin's striking waterfront alongside its modern skyline, embodied Clarins' philosophy of merging natural beauty with cutting-edge technology. Clarins' showcase illuminated two of its star products: the Double Serum and the Total Eye Lift.
Double Serum, touted as Clarins' most advanced anti-aging product, features a sophisticated dual-phase formula that capitalizes on the skin’s biological duality. With a potent blend of 22 plant extracts and five active molecules, this innovative serum is designed to enhance radiance and smooth the skin's surface, resulting in a visibly revitalized complexion. Meanwhile, the Total Eye Lift is a botanical-infused treatment that promises instant lifting, smoothing, and brightening effects in just 30 seconds, utilizing advanced retinol-like technology for impressive results.
As the evening progressed, guests enjoyed an exquisite cocktail hour filled with drinks inspired by the signature golden hue of the Double Serum. Noteworthy was the introduction of French Bloom, a pioneering non-alcoholic sparkling wine brand, which recently became the official drink partner of Formula 1® events, following a transformative ten-year partnership.
Alongside these sophisticated concoctions, attendees were treated to an exciting boat ride along Lady Bird Lake. This exclusive excursion, designed with a James Bond-inspired flair, provided a glamorous escape while surrounded by the famous bat bridge. The seamless blend of Parisian sophistication and Austin's vibrant culture created an unforgettable experience, emphasizing the allure of beauty and high fashion.
Founded in 1954 by Jacques Courtin-Clarins, the Clarins brand emphasizes its roots in plant science and sustainable practices. Renowned for its commitment to fostering a strong relationship with consumers and the environment, the company operates two organic farms in France and aims to become 100% plastic neutral by the end of 2025. Clarins has also successfully earned its B Corporation certification, reinforcing its dedication to responsible business practices that benefit both society and nature.
As the evening came to a close, it was evident that the Golden Hour event was more than just a celebration; it highlighted the harmonious relationship between beauty, nature, and technology. The collaboration between Clarins and V Magazine showcased a shared vision of elevating beauty standards while staying true to the essence of what makes beauty truly inspiring. Event attendees left feeling empowered by the mixture of innovation and natural elegance, ready to embrace the high-performance beauty philosophy that Clarins embodies.