#Japan #Tokyo #Tokyo Big Sight #Exhibition Marketing #Kenichi Kiyonaga

Discovering the Top 5 Exhibitions in May 2025

As we look forward to May 2025, the excitement builds around a selection of fascinating exhibitions poised to capture the interest of business professionals and the general public alike. These carefully curated events, highlighted by Kenichi Kiyonaga, a leading expert in exhibition marketing at Tokyo's Shinagawa district, promise to showcase innovations across a myriad of industries including startups, food additives, automotive technology, wireless communications, transportation, and agriculture.

1. SusHi Tech Tokyo 2025 (May 8-10, at Tokyo Big Sight)

The SusHi Tech Tokyo 2025 is anticipated to be one of Asia’s largest startup conferences. Organized by the SusHi Tech Tokyo Executive Committee, this event aims to foster connections among entrepreneurs, investors, large corporations, municipalities, and even students. Attendees can look forward to stimulating discussions on the future of urban development, with hot topics surrounding AI, quantum technology, and food tech. Notable features include interactivity through sessions, startup pitches, and networking opportunities, making it essential for anyone involved in the tech ecosystem. You can find more information at sushitech-startup.metro.tokyo.lg.jp.

2. ifia Food Ingredients/ Additives Exhibition & HFE Health Food Expo (May 21-23, at Tokyo Big Sight)

This unique exhibition, organized by Food Chemical News, unites two significant events — the ifia Japan and Health Food Expo. It offers a platform to explore the science behind food quality and safety as well as the latest functional food ingredients. Attendees will benefit from seeing cutting-edge functional ingredients aimed at health-conscious consumers and experiencing the latest innovations. The “Taste Inspiration Street” will also offer samples to visitors, allowing them to engage with unique and lesser-known ingredients directly.

3. Human and Vehicle Technology Exhibition (May 21-23, at Pacifico Yokohama)

Organized by Taiseisha, this event is critical for professionals in the automotive industry. Attracting over 90,000 visitors, it stands as one of the most significant showcases for automotive technology in Japan. This year, exhibition content will explore three key perspectives: the evolution of vehicles driven by digital transformation, advancements in services surrounding transportation, and innovation in manufacturing. One of the highlights will include talks from developers of new models like the latest Forester and Outlander PHEV, allowing an insider look at the passion behind car design.

4. Wireless Japan and Transportation Safety & Logistics DX Expo (May 21-23, at Tokyo Big Sight)

This dual event features Wireless Japan, the nation’s premier wireless communication exhibition, alongside the Transportation Safety & Logistics DX Expo. Visitors can explore the role wireless technology plays in the industry’s evolution toward safety and efficiency. These exhibitions will present industry-leading innovations such as AI-powered drive recorders, logistics software, and new solutions aimed at enhancing driver health—essential for the modern transport sector. More details are available at wjwtp.jp and truckexpo.jp.

5. Kyushu Agricultural Materials Expo, Smart Agriculture Expo, Livestock Materials Expo (May 28-30, at Gran Messe Kumamoto)

This exhibition, hosted by RX Japan, focuses on smart agriculture, agricultural materials, and livestock farming. It attracts an audience of farming corporations, livestock farmers, and other industry stakeholders. Distinguished speakers, including agricultural leaders from Hokkaido University and farm experts known for no-fertilizer practices, will share invaluable insights. Emphasizing modern technology, attendees will see innovations like agricultural drones and robots that improve efficiency in various terrains, reflecting the future of farming.

Media Support for Exhibition Coverage

For media representatives, Kenichi Kiyonaga offers a unique service to accompany journalists during the exhibitions. This assistance includes exploring recommended booths and providing insights on how to effectively engage with exhibitions. Specific points will be addressed, such as common mistakes in booth design and techniques to attract visitors’ attention. If you wish to learn more about this service, please do not hesitate to reach out for consultations.

With the ongoing transformation brought about by the COVID-19 pandemic, the revival of in-person events is crucial for businesses to connect with their audiences. The exhibitions serve as an essential marketing tool for companies, especially small to medium-sized enterprises, by offering exposure and interaction with potential clients who are eager to explore the latest innovations and trends. As the landscape evolves, attending these well-curated exhibitions will provide not only a glimpse into the future but also valuable networking opportunities for all participants involved.

For further inquiries or details regarding individual exhibitions and media coverage opportunities, feel free to contact Kenichi Kiyonaga at Exhibition Marketing Co., Ltd., Tokyo.