#Japan #decarbonization #Tokyo #TOKYO GX ACTION #Sustainable Event

Embrace the Future at the TOKYO GX ACTION MUSEUM

The TOKYO GX ACTION MUSEUM is set to take the stage at Tokyo Big Sight on July 25-26, 2026. This innovative free admission event aims to make the theme of decarbonization approachable and enjoyable for everyone. With the slogan "GX ACTION begins with everyone’s preferences," the museum is designed to welcome guests and inspire them towards environmentally friendly practices.

An Array of Engaging Exhibitors

The event will feature five dynamic zones: LAB, DRIVE, ART & FASHION, FOOD, and STAGE. Each zone showcases businesses from the automotive, food, fashion, and technology sectors. These companies will present their products and services through the lens of Green Transformation (GX). Visitors will have the opportunity to interact with cutting-edge solutions and see how they can contribute to a greener future.

In their booths, exhibitors will clarify the carbon reduction impacts of their offerings using visible metrics known as "Dekabos Score" – a tool created by Earth Hacks Inc. which illustrates the percentage by which a product or service has reduced its CO₂ emissions compared to conventional options.

It’s a hands-on environment where attendees can touch, see, and experience innovative GX products, taking home practical decarbonization insights applicable to their everyday lives.

Highlights of the Event

In addition to engaging exhibits, the TOKYO GX ACTION MUSEUM packs noteworthy activities:

• - Workshops: Hands-on workshops themed around GX concepts and challenges will be held throughout the event.
• - Platinum Rally: Participants can join the Platinum Rally for a chance to win incredible prizes, including exclusive goods related to the ABB FIA Formula E World Championship, which will be simultaneously hosted at the venue.
• - Live Recordings: Popular radio programs J-WAVE's "GURU GURU!" and "off day's, which one?" will have special live recordings with renowned hosts and celebrity guests, discussing sustainability in a unique format.

Campus Challenge: Dekabo Challenge

An exciting competition, the "Dekabo Challenge – TOKYO GX ACTION special," will bring together students, companies, and municipalities to brainstorm innovative business ideas that encourage the youth of Tokyo to actively participate in GX initiatives. Teams will present their ideas during this contest, vying for the top prize and a chance to make a real impact.

Special Performances

On the entertainment front, the event will feature performances by the popular idol group SWEET STEADY and the special unit DECA!BEAT in collaboration with Hello Project. These performances aim to connect younger audiences with sustainable practices through engaging music and cultural experiences.

Essential Information

The TOKYO GX ACTION MUSEUM focuses on the mission to reduce greenhouse gas emissions by 60% compared to the year 2000 by 2035, pushing towards a Zero Emission Tokyo by 2050. The project seeks to encourage individual citizens to understand and partake in GX efforts throughout the year.

Join us in Tokyo as we navigate through this transformative exhibition aimed at making sustainability fun and accessible for all. Don’t miss the chance to be part of this inspiring initiative, leading Tokyo toward a greener future!

Event Details:

• - Dates: July 25-26, 2026
• - Time: 11:00 AM - 8:00 PM
• - Location: Tokyo Big Sight, West Hall 1-4
• - Admission: Free
• - Website: tokyo-gx-action.jp

Join us for two unforgettable days of sustainability, innovation, and fun!