Revolutionizing Business with AI: M-Mart's CEO AI Takes Center Stage

Groundbreaking AI Implementation at M-Mart



In an impressive move that marries technology and education, M-Mart, a leading company operating an online marketplace for business ingredients, has introduced an innovative AI known as the 'CEO AI'. This interactive artificial intelligence was officially launched on January 7 by Takane Murabashi, the company's president, utilizing OpenAI's GPT technology to simulate his thought processes, decision-making frameworks, and management philosophies. Unlike typical AI that merely answers questions, the CEO AI is designed to engage employees in a manner that encourages them to think critically, make decisions, and ultimately take action.

Development Context


Founded in 2000, M-Mart has been guided by the principle that 'business is built on morals and integrity'. As the company has navigated the rapidly evolving landscape of B2B interactions through the internet, it has recognized the pressing issues of stagnation in decision-making and action among individuals and organizations alike. With rapid advancements in AI enabling greater efficiency and automation, M-Mart decided the focus should shift from AI merely providing answers to fostering growth in humans by encouraging proactive thought and decision-making.

Features of the CEO AI


1. Simulation of CEO's Thought Process


The CEO AI embodies the experiences and business philosophies of Takane Murabashi, providing grounded and practical support for decision-making and inquiries from a perspective that acknowledges the realities faced by employees.

2. Constructive Dialogue


The interaction design of the CEO AI is structured to avoid ambiguous responses, steering away from common phrases like 'I'll consider it', 'I'm busy', or 'It's difficult'. Instead, it challenges users to think deeper and formulate concrete actions in response to their situations.

3. Conditioning Thinking to Overcome Obstacles


The AI helps employees reframe their perceptions of constraints by steering discussions towards effective solutions within the existing limits. It encourages users to think about 'what can be done within the constraints' rather than defaulting to assuming something is 'impossible'.

4. Focus on Action


Dialogue with the CEO AI culminates in actionable outcomes rather than mere advice. The emphasis is always on clarifying 'what the next step should be', ensuring the conversation returns to a proactive mindset.

Future Developments


Currently positioned as a 'trial version', the CEO AI is utilized by all employees for personal development while continuously improving its AI cognition. M-Mart is planning future expansions of this initiative to include:
  • - A training program for critical thinking and decision-making tailored for employees.
  • - A consulting AI aimed at guiding vendors through a supportive partnership approach.
  • - Integration with data from sales, promotions, and management meetings to enhance functionality.
  • - The evolution of a practical AI agent leveraging M-Mart's proprietary data.

M-Mart remains committed to its core belief that 'the growth of individuals drives the growth of the company'. Through the development and refinement of the CEO AI, M-Mart is poised to transform traditional corporate training and decision-making into a much more engaging and effective experience for its employees.

Contact Information


For further inquiries, please reach out to:
M-Mart Corporation
Sales Department: Kutanida (九谷田)
〒163-1326 Tokyo, Shinjuku-ku, Nishi-Shinjuku 6-5-1, Shinjuku Island Tower, 26th Floor
TEL: 03-6811-0124
FAX: 03-6811-0139
E-Mail: [email protected]
Website: M-Mart

Company Overview


  • - Name: M-Mart Corporation
  • - CEO: Takane Murabashi
  • - Location: 〒163-1326 Tokyo, Shinjuku-ku, Nishi-Shinjuku 6-5-1, Shinjuku Island Tower, 26th Floor
  • - Founded: February 25, 2000
  • - Capital: 318,619,000 yen
  • - Employees: 64 (as of October 31, 2025)
  • - Stock Code: 4380 on Tokyo Stock Exchange

Topics Consumer Products & Retail)

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