#Japan #Fitness Studio #Shinjuku #Olive Pilates #SILK Studio

The Launch of Olive Pilates by the SILK in Shinjuku

A new chapter in fitness has begun with the grand opening of Olive Pilates by the SILK, a sister brand of the well-known machine Pilates studio, the SILK. Located just steps from Shinjuku Sanchome Station, this innovative studio aims to make Pilates an integrated part of daily life rather than a special occasion.

Background of the New Brand

Founded four years ago, the SILK has expanded to over 40 locations throughout the Kanto region, serving numerous customers seeking to enhance their fitness. Observing the transformations of its dedicated members has inspired the team to develop a new approach to fitness—one that accommodates everyday life without the pressure of high intensity or cumbersome routines.

The challenge of maintaining a consistent exercise regimen can often feel overwhelming. Recognizing this, the Olive Pilates brand was born out of a desire to create a space where members can embrace fitness without the need for excessive motivation. The concept is simple: integrate exercise into daily routines, much like brushing teeth or enjoying a cup of coffee.

Key Features of Olive Pilates

Olive Pilates is committed to fostering a supportive atmosphere, especially for those who have not yet developed a workout routine. This women-only studio presents numerous advantages:

1. Numerous Beginner-Friendly Classes

Unlike the SILK, where trial classes are limited, Olive Pilates offers a diverse range of five different classes to newcomers. This ensures that every participant can explore and find what suits them best.

2. A Blend of Machine and Mat Pilates

Members can enjoy classes in both machine Pilates and mat Pilates. The mat classes require no special equipment, allowing participants to practice at home. On the other hand, machine classes use specialized reformers to support body movements, making it easier for beginners to achieve results, effectively combining the best of both worlds.

3. Tailored Pricing Plans

Olive Pilates offers four distinct pricing tiers along with additional tickets, providing flexibility based on individual usage frequency. This allows members to choose plans that align with their lifestyles and workout habits.

4. Affordable Pricing Options

Starting at just ¥9,600 per month for four sessions, Olive Pilates is competitively priced relative to typical gym memberships. This is particularly appealing for those wanting to establish a workout habit but finding running weather-dependent or intimidated by the equipment usage at traditional gyms.

Olive Pilates is designed to enable individuals, regardless of their past experiences with fitness, to cultivate enjoyable and sustainable exercise habits in a friendly environment.

Target Audience of Olive Pilates

Olive Pilates aims to cater to individuals who:

• - Wish to exercise but struggle with self-motivation.
• - Want to avoid high fitness costs.
• - Find the idea of gym memberships daunting.
• - Face waiting lists for their desired gyms.

With its inviting approach, Olive Pilates hopes to serve as a solution for many in pursuit of an accessible fitness routine.

Limited-Time Offer

To celebrate the launch, Olive Pilates is running an enticing campaign: enjoy unlimited access for two months at an incredible price of ¥1,980 per month!

• - Eligibility: This offer is available for those who have not attended a trial class or joined Olive Pilates in the last three months.
• - Conditions: Registration at the studio on the date of your visit is necessary. You can start using the plan this month or the next.
• - For the two-month period, the unlimited access course priced at ¥19,200/month is available at the special discounted rate of ¥1,980/month. After the two months, members can select from any available options starting at ¥9,600/month.

For more information, visit the official website here.