#Japan #Tokyo #Sales Support #BtoB Services #LongWave

LongWave Launches Specialized In-Person Sales Support Services

LongWave Corporation, headquartered in Chiyoda, Tokyo, and led by CEO Yuuki Koga, has unveiled a new service dedicated to supporting in-person sales efforts specifically designed for B2B companies. This service aims to cater to industries and products that require personal visits, addressing the critical challenges businesses face in establishing connections with decision-makers and responsible personnel.

Overview of the Service

The newly launched service covers the entire sales cycle, including sales workflow design, appointment setting, in-person visits, follow-up calls, negotiations, and customer management. By integrating in-person sales efforts, LongWave assists companies struggling with direct engagement through phone or email alone, facilitating relationships with key decision-makers and stakeholders. With an extensive pool of over 1,000 freelance sales professionals, LongWave aligns the right talent based on industry characteristics and sales phases, offering not just sales delegation but comprehensive support to establish effective sales structures.

Why in-Person Sales?

Since the onset of the COVID-19 pandemic, many companies have shifted to online negotiations. However, industries such as construction, manufacturing, logistics, talent acquisition, and regional businesses still rely heavily on in-person relationships to secure contracts. Many organizations report challenges such as lacking personnel for in-person sales, having sales processes that depend too much on individual efforts, and finding it difficult to connect with decision-makers solely through digital means. LongWave has developed this service to leverage its experience and network to support every aspect of in-person sales, from planning and execution to follow-up and management systems.

Unique Features of LongWave's Service

One of the key aspects of this service is its comprehensive approach to in-person sales, which goes beyond simply sending representatives for visits. LongWave provides targeted support throughout the sales process:

Designing Sales Workflows

From selecting target clients to designing follow-up strategies post-visit, LongWave tailors sales workflows specifically to each client’s goods and industry. Their approach includes not only scheduling appointments through calls but also conducting drop-in visits and optimizing follow-up processes to transform visits into successful negotiations.

The primary sales workflow includes:

• - Target company selection and visit list preparation
• - Planning contacts, including phone appointments and drop-in visits
• - Preparing speech, materials, and anticipated questions before visits
• - Conducting in-person sales, providing business cards, and materials
• - Following up through calls, re-visits, and managing customer relations
• - Reporting outcomes and regular meetings for improvements

Assigning Suitable Sales Personnel

LongWave has a proven track record, with over 800 freelance sales professionals deployed. They maintain a talent pool comprising over 1,000 freelance individuals, ensuring optimal assignment based on business characteristics, product specifics, and sales phases. In fields such as construction, manufacturing, logistics, and local enterprises, they select personnel who understand the on-ground dynamics and product distribution, ensuring effective engagement strategies.

Establishing a Sustainable Management System

In-person sales largely depend on relationship building, which makes it important to avoid over-relying on an individual representative's knowledge and connections. LongWave takes measures to prevent such dependency by assigning sales professionals over a longer term while simultaneously making activity logs, visit reports, and negotiation progress visible through a management sheet. Dedicated project managers oversee activity status and follow-ups, ensuring that in-person sales become a replicable asset for the company.

Success Stories

Human Resource Industry: Nationwide High School Visits

LongWave successfully managed nationwide high school visits for a client in the talent acquisition sector focused on recruitment. This involved deploying around 200 personnel over three years to ensure consistent in-person engagement across the country, from Hokkaido to Miyazaki.

Manufacturing: Expanding Brick Manufacturer's Market

For a brick manufacturer wanting to enter the Kyushu area, LongWave provided support for new customer acquisition through in-person visits tailored to the region's characteristics and product specifics. This included both phone outreach and visits, ultimately creating valuable opportunities through direct relationships.

Final Thoughts

“The main challenge facing Japanese companies today is the lack of replicable sales systems and over-dependence on individual salespeople,” shared CEO Yuuki Koga. “In-person sales, especially now in an increasingly digital business landscape, remain a critical differentiator. However, it's vital to establish an effective management system to mitigate the risks of personal ownership of client relationships. LongWave offers not only sales personnel but also comprehensive support in designing workflows, executing in-person sales, managing follow-ups, and visualizing sales information.”

For inquiries or further information, don't hesitate to contact us!