#United States #Performance Brokerage #Grand Junction #Jeff Taylor #Sundance Marine

Performance Brokerage Services Facilitates Sale of Sundance Marine

Performance Brokerage Services, a leading dealership brokerage firm in North America, recently announced the successful sale of Sundance Marine, a well-known marine dealership situated in Grand Junction, Colorado. This major transaction transferred ownership from Ron and Susan Richardson to Jeff Taylor, marking a significant milestone in the boating industry.

Founded in 1984, Sundance Marine has long been a staple in the boating community of Western Colorado, serving boating enthusiasts for over forty years. Ron Richardson took charge of the dealership in 2012 and dedicated the following fourteen years to strengthening its foundations through significant investments in personnel, operations, and enhancing customer experiences. In 2017, he unveiled a state-of-the-art facility that vastly improved the dealership's showroom and service department, cementing its status as a premier marine dealership in the region.

Ron Richardson expressed gratitude towards Performance Brokerage Services, saying, "We are incredibly grateful for the help in selling our marine dealership. The past few months have been challenging for us, and Jon Couwenberg made us feel comfortable and confident throughout the process." His acknowledgment of the professionalism and guidance provided during the sale reflects the significant trust placed in Performance Brokerage Services by the Richardson family.

In the five years leading up to this sale, Performance Brokerage Services has facilitated almost 450 dealership transactions, establishing itself as the foremost dealership brokerage in North America. Jesse Stopnitzky and Jon Couwenberg, the partners involved in this process, took on the role of exclusive sell-side advisors. Couwenberg remarked on the honor of being chosen to manage such an important milestone in the Richardson family's journey and highlighted the quick, seamless nature of the transaction.

Jeff Taylor, now the proud owner of Sundance Marine, comes with over three decades of automotive experience. This acquisition signals his first foray into marine dealership ownership after successfully acquiring Pikes Peak Traveland RV in 2024 through Performance Brokerage Services. Taylor is enthusiastic about sustaining Sundance Marine’s esteemed reputation while leading the dealership toward new horizons of growth and success.

Post-transaction, Jeff emphasized the exceptional experience he had with Jon Couwenberg and Performance Brokerage Services. "We expected a first-class experience, and Jon delivered. He was responsive, professional, and assisted with every aspect we needed throughout the transaction," he stated, expressing eagerness to work with Couwenberg again for any future dealings.

Furthermore, the existing location of Sundance Marine will remain unchanged, continuing its operations in the heart of Grand Junction, visible to loyal customers and boating enthusiasts alike. With this smooth transition of ownership, the future looks bright for Sundance Marine as it embarks on the next chapter under Jeff Taylor’s leadership.

About Performance Brokerage Services

Performance Brokerage Services, Inc. holds the title of North America's highest volume dealership brokerage firm, excelling in buy-sell activities across various dealership types, including automotive, RV, marine, and commercial sectors. With an established record of over 900 dealerships sold and a notable closing rate of 90%, their reputation is built on integrity and ethical conduct in the industry. The company offers complimentary value estimates with no upfront fees, ensuring clients' best interests are prioritized. With its headquarters in Irvine, California, and supported by twelve regional offices throughout the U.S. and Canada, Performance Brokerage Services provides national exposure with a local touch. More information can be found at Performance Brokerage Services.