Italian Panini Shop 'DE SANTIS' Makes Its Debut in Japan with a Grand Opening Event

Introducing an Authentic Taste of Italy: DE SANTIS Arrives in Japan

Milan's treasured panini establishment, 'DE SANTIS', is set to commence its first venture in Japan this April! Located at 'FORU' in Harajuku, this prestigious collaboration promises to introduce a delightful mix of Italian culinary art and contemporary café culture.

Founded in 1964, 'DE SANTIS' has earned a loyal following for decades, boasting a remarkable lineage of crafting exquisite paninis that feature over 200 unique recipes. This opening event will not only celebrate the rich flavors of Milan but also integrate them with FORU's sophisticated café offerings to curate a limited-time menu that will offer patrons a new and diverse gastronomic experience.

Background of the Event

Café Company, based in Shibuya, Tokyo, operates around 60 cafes including the pioneering 'WIRED CAFE', and has committed itself to the philosophy of fostering community through quality food. This event is supported by 'MMyWorld', which aims to bridge global food businesses with local communities while enhancing urban vitality through shared food experiences.
Café Company and FORU have always endeavored to connect people and cultures through food, creating spaces that resonate with various lifestyles. The upcoming collaboration is seen as a step toward enriching Japan's culinary landscape and fostering an appreciation for diverse food cultures.

This exciting partnership will unveil distinctive dishes that combine authentic Italian recipes from 'DE SANTIS' with the eclectic menu of 'FORU', providing patrons with delightful surprises and memorable experiences. By merging traditional techniques with modern interpretations, both brands aim to delight guests and invite them to discover new tastes.

Event Highlights

Mark your calendars for April 16, 2025! The grand opening will include a celebratory evening from 6 PM to 8 PM at WeWork Iceberg, FORU's venue in Harajuku. Guests will be treated to:

- Special Talks:

- Andrea Rasca, CEO of MMyWorld, will discuss the culinary ties between Japan and Italy.
- Altin Dangaj, Head of International Business Development at DE SANTIS, will share insights into the storied history of the beloved panini shop.

- Panini & Wine Pairing: Savor traditional paninis crafted from DE SANTIS's cherished recipes, paired with exquisite Italian wines handpicked by Swirl.
- Special Guests: The event will also feature Gianluigi Benedetti, the Italian Ambassador to Japan, alongside Luca Monica, a board member at DE SANTIS.

How to Join

Media representatives interested in attending can register via the link below, with limited slots available:
Event Registration Form

About DE SANTIS

Since its inception in the heart of Milan, DE SANTIS has revolutionized fast food, originally opening as a wig shop which was transformed by founders Dinna and Renzo De Santis into a sandwich haven known for its quality and innovation. The reputation of DE SANTIS as a purveyor of exceptional paninis has only grown, earning its rightful place among the culinary elites. With currently three locations in Milan, one in Rome, and expansion into London, DE SANTIS continues to spread its influence worldwide.