#None #Dallas #Solutions by Text #Patrick Reynolds #Conversational Commerce

Solutions by Text Appoints New Chief Marketing Officer: Patrick Reynolds

Solutions by Text (SBT), a prominent name in the conversational commerce landscape, has recently announced the appointment of Patrick Reynolds as its new Chief Marketing Officer (CMO). This strategic move comes at a pivotal time for the company, which has experienced a remarkable 60% growth in revenue year-over-year in 2024. The leadership of Reynolds is expected to help SBT capitalize on this momentum and further position itself as a leader in the rapidly evolving market.

A Seasoned Leader for Strategic Growth

Patrick Reynolds brings a wealth of experience in SaaS and marketing to SBT. Previously, he served as CMO of BlueConic, where he was instrumental in establishing the company as a frontrunner in customer data platforms. Reynolds has also held significant roles at Mastercard’s Data Services division after the acquisition of SessionM. His extensive background includes contributions to several high-growth startups and major agencies, underlining his capacity to spur brand growth and catalyze market leadership.

"Patrick's experience in scaling high-growth SaaS organizations, and his ability to align teams around a common strategic vision, made him the perfect choice to guide our marketing efforts," expressed Dave Baxter, CEO of Solutions by Text. With Reynolds at the helm, SBT expects to see a more data-driven and strategic approach to marketing that emphasizes the company's compliance-first differentiation. This strategic focus aligns perfectly with the company's mission to foster meaningful customer interactions.

Commitment to Customer Engagement

Reynolds envisions a future where customer engagement is at the forefront of SBT’s marketing strategy. His perspective is clear: "To leverage our existing strengths, we need to introduce new capabilities that cater to evolving customer expectations and engagement preferences." By prioritizing how and where customers want to connect, SBT is poised to create sustainable growth opportunities in the marketplace.

As he assumes his role, Reynolds will lead SBT's marketing initiatives aimed at accelerating brand momentum, enhancing revenue performance, and establishing a strong market presence. His focus on team culture and development will also foster a high-performing environment within the organization.

Industry Leadership and Contributions

Reynolds is not only a marketing professional but also an industry thought leader. He has contributed insights to major publications like Forbes, TechCrunch, and VentureBeat, addressing the intersections of technology and marketing. Additionally, he has shared his expertise at high-profile events such as CES, NAB, and SXSW, showcasing his commitment to thought leadership in the field.

About Solutions by Text

Solutions by Text specializes in providing businesses within consumer finance the tools they need to reach their customers effectively. Their compliance-first messaging platform integrates payments seamlessly, promoting impactful conversations that yield measurable outcomes. By replacing traditional methods of communication that often overwhelm customers, SBT is redefining how businesses connect with their clients. Their solutions are designed to deliver impressive results, including returns of up to 400% and a significant reduction in time to revenue.

For those looking to learn more about how Solutions by Text can transform their customer engagement approach, visit solutionsbytext.com.

With Patrick Reynolds at the forefront, Solutions by Text is set for an exciting journey ahead, one that promises innovation, growth, and enhanced customer experiences.