Pair of Thieves Enhances Market Efficiency with Centric PLM Integration

The Transformation of Pair of Thieves through Centric PLM

Pair of Thieves, a dynamic brand renowned for its stylish men's underwear, socks, and loungewear, is embarking on a remarkable journey to enhance its operational efficiency. Since its inception in 2012 in Culver City, California, the company has worked tirelessly to change the men's basics landscape. By innovating and introducing fashionable yet comfortable essentials, they've gained a loyal customer base eager for quality and design. However, with rapid growth came challenges in their operational systems. Enter Centric Software, offering a Product Lifecycle Management (PLM) solution tailored to meet these evolving needs.

Autumn Rockhill, the Senior Product Development Manager at Pair of Thieves, recalls the company’s hurdles: "As we expanded, the need for a more streamlined system was evident. Our previous processes were largely disconnected; we needed a solution that would seamlessly integrate all aspects of our product data."

In a bid to enhance efficiency, the brand explored several PLM options before deciding on Centric PLM, which offered comprehensive capabilities that exceeded their expectations. “Compared to other options, Centric PLM provided an all-in-one solution that fit into our existing workflows effortlessly,” Rockhill notes. The integration came with powerful tools that the design team regularly utilizes, ensuring minimal disruption during the transition.

Centric PLM supports a seamless connection with tools like Adobe Illustrator™, allowing teams to work without interruption. This integration is particularly crucial as it enables the company to maintain momentum during system changes. Rockhill explains the importance of this feature: "Having our current files linked directly to the PLM system means we can update styles once and see the changes across the board. This was something we desperately needed."

The impact extends beyond day-to-day operations, breaking down departmental silos and fostering improved interdepartmental communication. Rockhill emphasizes, “With better distribution of information, our teams are now collaborating more effectively. This leads to meaningful discussions regarding our operational needs and ensures partners have access to crucial data.”

The collaboration doesn't stop at internal efficiencies. Centric PLM has also facilitated enhanced relationships with external partners. Rockhill points out that the vendor portal has enhanced communication with suppliers, fostering a better collaborative environment. “The tools that Centric provides ensure that sharing documents and information is a breeze. All our files being interconnected has saved us valuable time, enabling our team to devote more energy to product development and innovation,” she summarizes.

Fabrice Canonge, President of Centric Software, views this collaboration as a key milestone for Pair of Thieves. He praises the company’s “responsive, creative, and enthusiastic” team, noting how Centric PLM will amplify their innovative efforts and propel the brand's growth further through enhanced efficiency. Festivities of this partnership signal an exciting future for Pair of Thieves as they continue to redefine men's fashion essentials with agility and style.

As Pair of Thieves gears up for what lies ahead, their commitment to delivering high-quality products remains unwavering. The partnership with Centric Software is more than just a technological upgrade; it is a strategic movement towards operational excellence and sustained innovation. With Centric PLM, they are poised to elevate their brand, pushing boundaries while keeping quality and style at the forefront. The future looks bright for Pair of Thieves, where great products are developed with greater efficiency, ensuring that every season meets the expectations of their loyal clientele.