Holla Spirits Launches New Grape and Watermelon Canned Cocktails for Summer Enjoyment

Holla Spirits Launches New Ready-to-Drink Canned Cocktails



Holla Spirits, a celebrated spirits company based in Pennsylvania, is making waves in the beverage industry with the introduction of its first-ever ready-to-drink (RTD) canned cocktails. On March 31, 2025, the company announced the launch of two mouth-watering flavors: Orange Crush and Watermelon Crush. These fun and flavorful cocktails are ready to grab from bars, restaurants, and distributors across the state.

This innovative release comes on the heels of significant updates to the Pennsylvania Liquor Code, which now permits residents to purchase RTD cocktails from authorized retailers outside the traditional state store framework. This change has opened the door for companies like Holla Spirits to reach consumers directly in new and exciting ways.

Holla Spirits Founder Patrick Shorb expressed his enthusiasm about the new product line, stating, "With changes in the state's liquor law, we went right to work formulating exceptionally fun, flavor-forward canned cocktails using two of our most popular Holla Vodka expressions." The added convenience of these canned cocktails makes them perfect for summer outings, picnics, or casual enjoyment at home.

In recent years, vodka has significantly risen in popularity. According to Park Street Imports, which collaborates with over 1,000 alcoholic beverage brands globally, vodka was the most ordered spirit through Uber Eats in 2024, making it a top choice for consumers across various demographics. Holla's new canned cocktails perfectly align with this trend, highlighting the growing demand for quality and convenience in the spirits industry.

Holla's 12-ounce slim cans are not only designed to appeal to the taste buds but are also eco-conscious. The brand utilizes custom-molded Italian eco-beverage corks, the first-ever bar-top closure crafted from plant-based materials. Furthermore, the company is committed to sustainable practices in its packaging, striving to reduce its carbon footprint while delivering quality products.

Fans can find Holla's drinks in over 1,100 locations throughout Pennsylvania, including popular retail stores like Fine Wine and Good Spirits. The company also aims to expand its reach into grocery chains, convenience stores, golf courses, and country clubs across the Mid-Atlantic region, offering consumers multiple options for enjoying their drinks.

Holla Spirits is dedicated to creating high-quality spirits at fair prices, catering to a demographic that values both exceptional taste and value. With the launch of these canned cocktails, Holla not only emphasizes its commitment to quality but also its focus on sustainability and environmental responsibility. As more consumers turn to ready-to-drink options, Holla Spirits is poised to capture a growing market segment excited about innovative beverage options.

For those interested, more information about Holla Spirits and its offerings can be found on their official website www.hollaspirits.com or on their social media platforms @hollaspirits. Whether you are planning a summer gathering, a beach day, or simply looking to unwind at home, Holla Spirits' canned cocktails provide a perfect blend of fun and flavor to quench your thirst this season.

Topics Consumer Products & Retail)

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