#Japan #Chiyoda #Acebrand #Branding Consulting #Mariko Tsuji

Acebrand Launches Spot Consulting Service

In a significant move to enhance branding capabilities among businesses, Acebrand LLC, headquartered in Chiyoda, Tokyo, is set to launch its spot consulting service starting September 8, 2025. This innovative service allows companies to receive expert branding advice for just 30,000 yen (excluding tax) per hour. Designed for large corporations, small to medium businesses, and startups, Acebrand's mission is to harness the power of art and science to foster beautiful, meaningful brands that drive business growth. By offering a simplified pricing model, Acebrand aims to make branding consultations more accessible and responsive to various enterprise needs.

Overview of the Spot Consulting Service

• - Fee: 30,000 yen per hour (excluding tax)
• - Formats Available: Consulting can be conducted via phone, online, or in person. (For those located in the Tokyo area, onsite consultations are available at Acebrand's office.)
• - Consulting Areas: Branding, Public Relations (PR), Advertising

To request services, clients can fill out the contact form available on Acebrand's website: Acebrand Contact.

Consulting Areas Explained

Here are examples of the various areas in which clients can receive expert guidance:

1. Brand Identity Development:
This includes naming, logos, purpose, values, mission, vision, and brand concept development.

2. Marketing Strategy:
Focused on market research, analysis of consumer insights, qualitative and quantitative studies, brand research, and B2B marketing strategies.

3. Brand Strategy Formation:
Development of overarching brand strategies, including workshops to help shape brand direction.

4. Corporate Branding:
Encompasses corporate branding, rebranding initiatives, and the creation of various promotional materials.

5. Internal Branding:
Specializing in designing a corporate culture that prioritizes psychological safety, alongside internal brand communications and strategies post-M&A.

6. PR and Advertising:
Development of PR strategies and promotional campaigns, including media plans and brand advertisement creation.

7. Fan Marketing:
Tactics aimed at enhancing brand loyalty through establishing and managing fan communities and event planning.

8. Adaptation for Overseas Brands:
Strategies for brand adaptation, transcreation, and translation services.

9. Startup Branding:
Involving aspects such as naming, logo creation, and the development of culture decks and mental health programs for entrepreneurs.

About Acebrand

Acebrand functions as a holistic branding agency where the fusion of art and science intersects. The firm executes all-encompassing branding strategies that include everything from planning to public relations and advertising, facilitating the growth of client brands and businesses. In today's volatile, uncertain, complex, and ambiguous (VUCA) environment, it is increasingly essential for businesses to adopt brand-led strategies that propagate core beliefs and values. By fostering internal cultures and aligning business strategies that reflect brand ideologies, companies can enhance customer experiences while adhering to their brand narratives.

Acebrand’s unique methodologies, including the defining of brand aspirations through its proprietary 'brandscope' approach, allow for thorough investigation and analysis leading to effective brand strategy formulation, creative development, and enhanced employee engagement through internal branding efforts.

For more details, please visit Acebrand's website.

CEO Profile: Mariko Tsuji

Mariko Tsuji, Acebrand's CEO, boasts an impressive career beginning with a law degree from Waseda University. She entered the branding consultancy Enterprise IG, contributing to many corporate and product branding projects across industries such as automotive, electronics, pharmaceuticals, and IT. Following her work in public relations at Samantha Thavasa and at Dentsu, she became integral in marketing efforts for SoftBank mobile.

Tsuji's expertise flourished while managing comprehensive communications for various touch points, including campaigns for SoftBank Hawks and collaborations with global brands like Google and Tiffany through her tenure at advertising agencies. In 2012, she established Acebrand, channeling her vast experiences into branding initiatives for companies in the tech, automotive, banking, pharmaceutical, and luxury sectors.

Acebrand is committed to ensuring that businesses of all sizes, from large enterprises to emerging startups, can enhance their branding and business outcomes through its accessible spot consulting services.