Local Podcast 'Kickin' with the Rickens' Transforms Retirement Planning in St. Louis

Local Podcast 'Kickin' with the Rickens' Transforms Retirement Planning in St. Louis



Ricken Financial has taken a significant step in the world of retirement planning by bringing its popular podcast, "Kickin' with the Rickens Redefining Retirement," to the airwaves of St. Louis. Broadcasting every Sunday at 1:00 PM Central on 97.1 FM Talk St. Louis – KFTK, this podcast offers a refreshing perspective on a subject that’s often seen as daunting and impersonal.

A Personal Touch to Financial Guidance


Hosted by the dynamic father-daughter duo Gerry Ricken and Heidi Ricken Provost, the podcast aims to make retirement planning feel more relatable and accessible. According to Heidi, the show was created to help people feel seen, heard, and supported during the transition into retirement. "It's not just about numbers—it's about what feeds your soul," she emphasized, highlighting the podcast's focus on personal anecdotes and heartfelt discussions rather than dry financial jargon.

Each episode of "Kickin' with the Rickens" delves into various topics that matter to those approaching retirement. From tax-smart income strategies to transitioning into new phases of life, listeners gain insights into how to navigate retirement purposefully. The show also aims to inspire by featuring stories from clients who have rediscovered joy and fulfillment in their post-career lives. Whether it’s volunteering, mentoring, or engaging in new hobbies like pickleball, these real-life stories resonate deeply with listeners.

Retirement as a New Beginning


The overarching theme of the podcast is that retirement should not feel like an endpoint, but rather, a new beginning. Gerry Ricken, the CEO and Founder of Ricken Financial, underscores this sentiment, stating, "Retirement shouldn't feel like a spreadsheet. It should feel like a new beginning. We’re here to help people step into that next chapter with clarity and confidence." This - perspective is particularly crucial as more and more individuals seek purpose in their retirement years, wanting to ensure that their finances align with their values.

The Purpose Approach™


Ricken Financial is widely known for its unique approach to financial planning. The firm’s signature process, called The Purpose Approach™, focuses on helping clients align their financial goals with their personal values. This model emphasizes creating a retirement plan that is not just financially sound but also enriching and fulfilling.

By bringing their expertise to a wider audience via local radio, Ricken Financial seeks to extend their legacy of service that has been built in the St. Louis community over generations. As listeners tune in each week, they can expect not only pragmatic advice but also the warmth of a family-influenced discussion that characterizes the show.

Tune In!


Listeners can catch "Kickin' with the Rickens Redefining Retirement" live on 97.1 FM Talk St. Louis – KFTK or stream the show anytime via the Audacy app or directly at rickenfinancial.com.As they say, retirement is more than just a finish line; it should be a phase of life filled with purpose and enjoyment. So why not join the conversation and embrace what comes next?

For more information or to reach out to Ricken Financial, visit their office at:

Ricken Financial
425 N. New Ballas Road
Suite 111
Saint Louis, MO 63141
(314) 442-6476


Topics Entertainment & Media)

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