Aguileros Venture Fund II Launches to Invest in Mexico's Beverage Market

Aguileros Venture Fund II: Investing in Mexico's Beverage Industry



On February 4, 2025, Aguileros Beverage Group officially announced the launch of Aguileros Venture Fund II, a new private equity fund dedicated to targeting unique investment opportunities within Mexico's beverage industry. The fund aims to raise $5 million, with a hard cap set at $10 million, and has already secured $2 million in commitments.

This fund is particularly focused on enhancing operational capabilities alongside providing funding, enabling Growth Solutions through strong industry connections and relevant expertise. The investment strategy revolves around three key pillars: minority investments in companies poised for high growth, seed capital for emerging businesses, and strategic partnerships with established entities that would benefit from restructuring.

Founded by industry veterans Alex Staniloff, Eli Diamond, and Abe Cortes, the fund boasts a team rich in experience in the beverage sector. The general partners have a successful history across North American markets, including cities such as Los Angeles, New York, and Guadalajara. Notably, the team has been involved in launches and exits that total over $300 million, indicating a substantial level of expertise and industry insight.

Emphasis on Accessibility



One of the pressing challenges in Mexico's beverage space is the difficulty of accessing early-stage brands. Many potential investment opportunities are often confined within localized networks, which makes it challenging for traditional investors to engage at crucial growth stages. However, Aguileros Beverage Group's strong presence in Guadalajara, Mexico City, and across North America positions them advantageously to tap into these emerging brands before they become mainstream. This gives Aguileros a clear edge over competitors.

To support their investments, Aguileros Venture Fund II has enlisted an advisory board composed of experts with diverse backgrounds. The advisory team includes:
  • - Arnie Fridhandler, a private equity partner at Weil, Gotshal & Manges LLP, who brings M&A experience and structuring insight.
  • - Taylor Foxman, founder of The Industry Collective, recognized for her expertise in scaling beverage brands.
  • - Steven Roopenian, a principal at Grobstein Teeple LLP, with proficiency in financial diligence.
  • - Mack Zavitz, general manager at The Beverage Collective, who offers extensive knowledge in distribution models.
  • - Esteban Morales, founder of Casa Endémica, emphasizes production and supply chain management within the spirits sector.
  • - Hector Banda, founder of IGL Mexico, who brings insights into logistics and distribution within the country’s beverage landscape.
  • - Alan Mulvihill, a global brand-building expert associated with prominent brands such as El Gallo Altanero and Diageo.

Experienced Leadership



Eli Diamond's role as General Partner in Operations is vital, especially given his focus on the Mexican spirits sector. His work with the Additive Free Alliance and previously with Ole Cocktail Co. has positioned him as a significant advocate for quality and integrity within the tequila industry. His extensive network and operational know-how contribute significantly to Aguileros’ mission of nurturing promising beverage brands.

Aguileros believes the time is right to invest in the Mexican beverage industry, especially with the foundation of their experienced team and strategic plans. As they pave the way for future growth, they invite interested parties to connect for potential partnerships.

To get involved or for more information, please reach out to Alex Staniloff directly at alex@aguilerosbeverage.com.

As Aguileros Venture Fund II sets its sights on the future, it marks an exciting chapter for investors and entrepreneurs alike within Mexico's dynamic beverage landscape.

Topics Consumer Products & Retail)

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