BIGO Ads Partners with Unity LevelPlay to Enhance App Developers' Growth Opportunities
BIGO Ads and Unity LevelPlay: A Game-Changing Partnership
Introduction
In a significant move to support app developers, BIGO Ads has announced that it is now an approved bidding partner for Unity LevelPlay. This strategic collaboration combines the expansive ad inventory offered by BIGO Ads with the vast traffic from Unity LevelPlay, aiming to empower developers by enhancing their revenue potential and optimizing user experiences.
What This Means for App Developers
For developers currently utilizing Unity LevelPlay, implementing the BIGO Ads SDK is designed to be a seamless process. With the easy integration of additional bidding ad sources, competition for ad placements is heightened, which can significantly increase revenue generation. The partnership allows developers to tap into a rich ecosystem of advertising and user engagement strategies, ultimately contributing to sustainable growth.
Advantages for Advertisers
On the advertiser's front, the integration opens up access to substantial traffic and premium ad placements across more than 30,000 applications associated with BIGO Ads. This can lead to boosted campaign performances as advertisers gain better visibility and engagement with their target audiences. The synergy created by this partnership is set to redefine advertisement dynamics within the mobile app sector.
Industry Perspectives
Industry leaders are expressing enthusiasm regarding this partnership. Ashley Navon, Senior Director of Growth Partnerships at Unity, affirmed the potential benefits, stating, "We’re delighted to welcome BIGO Ads into Unity LevelPlay. Their global demand will invigorate bids and ultimately enrich revenue for our developers and publishers."
Eden Liu, the Head of Business Development at BIGO Ads, echoed similar sentiments, highlighting the effectiveness of the collaboration by stating, "Working alongside LevelPlay has been adept and professional. We are confident this integration will provide immense value for both developers and advertisers."
Real-World Impact
Developers are already seeing the positive effects of this integration. For instance, a top mobile game developer in the industry has reported a remarkable 30% increase in Return on Ad Spend (ROAS) since partnering with BIGO Ads. They are in the process of implementing the BIGO Ads SDK for in-app bidding through LevelPlay, further demonstrating the practical benefits of this collaboration.
The sentiment from the developer is clear: "We’re thrilled with the performance of BIGO Ads. They have quickly climbed to be one of our top partners for user acquisition and monetization. Their unwavering support has been pivotal for our scaling efforts."
Maximizing App Revenue
The process to enhance app advertising revenue through BIGO Ads is straightforward. Developers need to follow an integration guide to incorporate BIGO Ads as an ad network within Unity LevelPlay. By doing so, they can holistic leverage the capabilities of BIGO Ads to accelerate growth.
Conclusion
As BIGO Ads and Unity LevelPlay join forces, the mobile advertising landscape is set to witness transformative changes. The advantages presented to both developers and advertisers underscore the importance of collaboration in achieving optimal results in app monetization strategies. Interested developers are encouraged to connect with the BIGO Ads team to explore tailored growth strategies.
Stay updated with the latest advancements in app monetization and advertising strategies by following BIGO Ads on their platforms.