Dieter Rams Receives the 2025 World Design Medal for His Legacy
Dieter Rams Awarded the 2025 World Design Medal
On September 9, 2025, the World Design Organization (WDO) announced that Dieter Rams, the celebrated industrial designer, is the recipient of the prestigious World Design Medal. This honor is bestowed on individuals who have significantly contributed to the evolution of the industrial design field, and Rams' contributions are unrivaled.
Rams is well-known for his 34-year leadership as Head of Design at Braun, where he transformed everyday products into iconic designs that emphasized simplicity and functionality. His partnership with Vitsœ, a furniture company he co-founded in 1959, further showcased his vision for minimalistic yet user-oriented design. His philosophy, which revolves around the concept of