#Takashimaya #Yuko Higuchi #Stellar Days

A Magical Christmas at Takashimaya with Yuko Higuchi

This holiday season, Takashimaya collaborates with renowned artist Yuko Higuchi to create a delightful Christmas campaign that embodies the theme of "Merry Magical Moments." Running from November 12 until Christmas, this enchanting event aims to bring smiles and joy to everyone, from children to couples, and to dreamers.

Visitors are invited to immerse themselves in Higuchi's unique artistic vision, which has transformed the department store into a magical Christmas wonderland. Each element of this campaign is designed to inspire warmth and happiness, capturing the essence of what makes Christmas special.

Highlights of the Campaign

The collaboration features various exciting offerings:
1. Exclusive Tote Bag: A special tote bag featuring Higuchi's whimsical designs will be available for sale. This limited-edition bag, priced at 6,270 JPY, showcases the charming profile of a cat and a rose design inspired by Takashimaya’s iconic packaging from 1954.

2. Free Shopping Bag: Customers shopping at Takashimaya stores will receive a limited-edition shopping bag featuring a Santa Cat illustration, available for early customers while supplies last.

3. Exclusive Paper Ornaments: Shoppers who spend 5,500 JPY or more starting from December 1 will receive an original paper ornament designed by Higuchi, adding a festive touch to holiday decorations.

Higuchi herself shared her excitement by stating, "I've never really painted Christmas before, but creating a Christmas-themed Santa piece has been a joyful endeavor. I’m thrilled to have my work included in Takashimaya's holiday campaign!"

Shopping Experience

To purchase the exclusive tote bags:

• - In-Store Lottery: Takashimaya app members can enter a lottery from November 12 to 24, with bags available from December 1 to 14 at select Takashimaya locations across Japan.
• - Online Sales: The tote will also be available for app members online starting from December 3 at 10 AM.

Please note that app registration is required for purchases and that these exclusives are limited in quantity.

Special Holiday Music

In addition to the visual delights, the campaign will feature