#United States #New York #XR Technology #NAKED INC.

Experience NYC's Freedom with XR Technology

A dazzling new experience is set to launch in New York City—a revolutionary bus tour that seamlessly combines realism with cutting-edge XR (Extended Reality) technology. Produced by NAKED, INC., this innovative initiative marks the city’s first immersive bus tour, dubbed "XploreRide New York." In collaboration with H.I.S. and RideVision, this adventure will officially begin on July 1, 2026, just in time for the 250th anniversary of America’s founding.

A New Kind of Touring Experience

This project builds on the success of its Hawaiian predecessor, providing tourists with a unique way of exploring Manhattan's rich history and cultural landscape. Passengers will enjoy a multisensory journey where real-world views are artfully blended with stunning digital art, resulting in a futuristic cinematic experience.

Upon boarding the double-decker bus, participants will don special headsets that sync with the bus's movements, thus providing an innovative solution to avoid VR discomfort. This groundbreaking dynamic system ensures visitors can fully immerse themselves in the tour without experiencing motion sickness.

The Theme of Freedom

The central theme of this tour is "Freedom," aimed at commemorating America’s 250th birthday. Guests will embark on a transformative journey guided by the spirit of the Statue of Liberty. As they travel through Midtown Manhattan, they'll discover hidden narratives that contribute to America's ideals of liberty.

Key stops include prominent landmarks such as Bryant Park, the New York Public Library, and Times Square. Passengers will travel back to the 1880s, step into Vincent Van Gogh's world through interactive experiences at MoMA, engage with the dazzling performances of Broadway, and even take part in a thrilling interactive battle against the forces that threaten freedom. The tour promises waves of excitement, joy, and surprise at every turn.

Details of the Tour

• - Tour Name: XploreRide New York produced by NAKED, INC.
• - Launch Date: July 1, 2026
• - Route: Midtown Manhattan loop (starting and ending at Bryant Park)
• - Duration: Approximately 45 minutes
• - Capacity: 40 passengers per ride
• - Languages: English and Japanese
• - Ticket Prices: Adults (12 and older): starting from $60; Children (ages 7-11): starting from $30. An introductory offer of 50% off will be available for the first month of ticket sales.

It’s important to note that the XR experience is designed for those aged 7 and above. Attendees under 18 must be accompanied by an adult, while children under 6 can ride for free but will not participate in the XR experience.

Tickets and further details are available through the official tour website XploreRide.

NAKED, INC.: A Creative Leader

Founded in 1997 by Ryotaro Muramatsu, NAKED, INC. focuses on innovative solutions across various creative domains. Their philosophy, "Core Creative, Total Creation, and Borderless Creativity," drives them to blur the lines between physical and virtual realities, crafting immersive experiences that enhance everyday life across multiple sectors including art, entertainment, culture, and more.

The company has garnered attention for impressive projects like the "TOKYO HIKARI VISION" projection mapping at Tokyo Station and the internationally acclaimed interactive art exhibition "NAKED FLOWERS." In 2022, they initiated the project "NAKED GARDEN ONE KYOTO," blending technology with traditional Japanese culture.

Join the adventure that combines storytelling, technology, and iconic New York sights, and be part of a transformative experience that celebrates freedom in ways never imagined before!