#Japan #Fukuoka #Net Protections #D2C Marketing #UreNet

UreNet Advertising Group Partners with Net Protections Holdings

The UreNet Advertising Group, based in Fukuoka, Japan, has announced the commencement of a strategic partnership with Net Protections Holdings Inc., listed on Tokyo's Prime Market. This collaboration represents a significant advancement in the D2C (Direct-to-Consumer) sector, particularly in maximizing sales and enhancing revenue structures for businesses engaging with consumers directly.

Purpose and Importance of the Partnership

This alliance aims to establish a new model for comprehensive support tailored to the growth of D2C enterprises. Leveraging Net Protections’ pioneering position in domestic post-payment solutions and UreNet’s D2C-centric cloud platform, "UreD2C Create", both companies strive to collectively enhance the values of optimization in Cost Per Order (CPO), maximization of Return on Ad Spend (ROAS), and improvement in Customer Lifetime Value (LTV). By seamlessly integrating advertising and payment processes, the partnership commits to improving profitability and customer experiences across the D2C industry, marking a meaningful step towards the fusion of Fintech and D2C marketing for next-generation support models.

Key Points of the Collaboration

This strategic alliance brings several key points into play:

1. Cross-Selling Opportunities Utilizing Customer Bases

By capitalizing on the customer networks of both UreNet and Net Protections, the companies will create collaborative proposals that integrate their combined expertise. The primary goal is to provide D2C firms with enhanced support aimed at optimizing CPO, maximizing ROAS, and improving overall LTV.

2. Joint Marketing Using Successful Case Studies

Utilizing successful case studies and operational know-how gathered from D2C support services, the partnership plans to jointly host seminars, provide resources, and develop analytical content. By sharing insights and visibility, they aim to solve challenges faced by a broader range of D2C businesses.

3. Strengthening Links Between UreD2C Create and NP Post-Payment

There will be a focus on utilizing payment data obtained through NP Post-Payment within the marketing functionalities of UreD2C Create. This initiative aims to improve CVR (Conversion Rate), optimize advertising management, and boost repeat purchase rates.

4. Future Collaboration with atone

"atone" is a post-payment service that includes points and customer referral features. By integrating it with UreD2C Create, the partnership aims to enhance post-purchase customer experiences and develop marketing connection frameworks.

About Net Protections Holdings (7383)

As a core subsidiary of Net Protections Holdings, listed on the Tokyo Prime market, Net Protections has achieved the top market share in Japan for post-payment solutions. With a pioneering spirit, the company launched Japan's first risk-guaranteed post-payment service, "NP Post-Payment", in 2002, overcoming over 340 million transactions. Thanks to its unique credit system leveraging AI and big data, Net Protections has maintained a high acceptance rate alongside a low non-payback ratio, focusing on diversifying and expanding payment solutions across B2B sectors, brick-and-mortar stores, and international operations.

Future Outlook of UreNet Advertising Group

With the foundational support of "The Ultimate Selling Know-How®" and scalable D2C support structures powered by AI and cloud technology, UreNet Advertising Group will continue to support the growth and revenue maximization of D2C enterprises. The partnership with a reputable, publicly-listed company promises enhanced service offerings, directly aiding D2C businesses looking to significantly boost their sales.

Through this collaboration, UreNet aims to consistently demonstrate that its solutions are the quickest and most effective routes for all D2C companies seeking revenue growth.

For further inquiries, please contact:
UreNet Advertising Group
CFO: Sohei Uekihara
Email: uekihara@ureru.co.jp
Phone: 092-834-5520