#Japan #Tokyo #B2B Marketing #Immedio #Marketing Commit

Join the Webinar: Forecasting B2B Marketing Trends for 2026

On January 29, 2026, Immedio, a leading company in discussion automation technology, will collaborate with Marketing Commit to host an insightful webinar titled "Forecasting B2B Marketing Trends for 2026: Why Aren't Your Inbound Leads Converting into Discussions?" This event aims to tackle the structural challenges in B2B marketing and outline effective strategies for generating successful business discussions.

The Imperative Challenges in B2B Marketing

As the landscape of B2B marketing continues to evolve with advancements in AI, many companies find themselves grappling with a concerning issue. Despite successfully capturing inbound leads, they struggle to convert these leads into tangible discussions. The reality is stark: while the cost per acquisition (CPA) is rising, the expected improvements in results are not manifesting.

This dilemma stems from entrenched issues that traditional methods cannot adequately address, leaving many companies perplexed as to why their inbound leads fail to materialize into fruitful discussions.

This webinar, co-hosted by Immedio and Marketing Commit, seeks to unveil the fundamental causes behind this conversion gap and propose new strategies for successful lead transformation in 2026 and beyond.

Immedio's Focus: Maximizing Discussion Automation

During the session, Shutaro Komaki, the Marketing leader at Immedio, will discuss innovative tactics for ensuring that no high-intent leads slip through the cracks. One of the most significant challenges in lead management is effectively engaging with the "active" leads that show high purchase intent. Delays in response or a lack of resources for inside sales can severely hinder potential sales outcomes.

In his presentation, Komaki will demonstrate how to leverage the powerful discussion automation tool, Immedio, which captures the pivotal moments when leads express interest, such as by requesting information, automating the scheduling of discussions. This approach allows businesses to connect with active leads without over-relying on human resources. He will share concrete methods to dramatically boost discussion rates and present recent implementation cases to illustrate these strategies in action.

Who Should Attend?

This webinar is ideal for:

• - Marketing professionals looking to increase their number of discussions and pipeline.
• - Those who successfully generate inbound leads but face challenges with conversion rates.
• - Individuals struggling with workforce shortages in inside sales or declining productivity.
• - Companies aiming to maintain or lower their acquisition costs while increasing the number of discussions leading to contracts.
• - Stakeholders interested in developing KPIs for marketing and sales strategies leading up to 2026.

Meet the Speakers

Yoshida Hiroki, CEO of Marketing Commit

Hiroki Yoshida began his journey as a traveler, backpacking across 55 countries before entering the world of B2B marketing consultancy and business process outsourcing in 2020. With a proven track record of supporting over 70 companies and earning accolades for top sales and MVP awards, Yoshida brings invaluable insights into the field of B2B marketing.

Shutaro Komaki, Marketing Specialist at Immedio

After earning a master's degree in aerospace engineering from Waseda University, Shutaro Komaki stepped into the realm of social ventures. His experience in business strategy has sharpened his expertise in maximizing lead generation and discussion opportunities at Immedio, where he supports synergy between marketing and inside sales.

Webinar Details

• - Title: Forecasting B2B Marketing Trends for 2026: Why Aren't Your Inbound Leads Converting into Discussions?
• - Date: January 29, 2026, 12:00 PM - 12:40 PM
• - Format: Online
• - Cost: Free

For registration and additional details, click here.

About Immedio

Immedio is dedicated to enhancing connections that foster future growth, offering a powerful discussion automation tool designed to increase successful discussions. The mission of Immedio encompasses not just technology, but a broader vision of facilitating meaningful interactions that create new value in society.

Company Information

• - Location: 1-19-9 Dogenzaka, Shibuya Ward, Tokyo
• - CEO: Hideki Hamada
• - Established: April 1, 2022
• - Business Scope: Development and provision of effective discussion automation solutions
• - Website: immedio.io