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Justt Launches 'Flows': A Game Changer in Chargeback Automation

In the realm of payment processing and chargeback management, Justt is making waves with its innovative platform enhancements. Recently, the company unveiled "Justt Flows," a no-code automation engine aimed at optimally managing alerts and chargebacks for merchants. This new feature, along with two additional upgrades—"Consistent Disputers" and "PayPal Alerts"—promises to ease the burden of chargebacks by not only addressing disputes as they arise but actively preventing them before they escalate.

Understanding Chargebacks and the Need for Automation

Chargebacks can become a significant issue for businesses, often resulting from friendly fraud or genuine customer disputes. Handling these disputes manually is time-consuming and can expose merchants to losses. The decision to automate this process is not merely about efficiency; it’s about safeguarding revenue and improving customer relations. Justt's new solutions focus on transforming how merchants interact with chargebacks and alerts, enabling them to act decisively and swiftly.

The Features of Justt Flows

Justt Flows allows merchants to automate responses to chargeback alerts without needing extensive programming knowledge. With a user-friendly interface, merchants can set up workflows that dictate what actions to take once a pre-chargeback alert or new dispute is received.

• - Trigger Setup: Merchants can define triggers based on incoming alerts, helping ensure that the right response is automated.
• - Comprehensive Action: Action types cover a wide range—issuance of refunds, cancellation of subscriptions, acceptance of chargebacks, and even direct responses to third-party alert services like Ethoca or Verifi.
• - Seamless Integration: It integrates effortlessly with over 70 payment service providers (PSPs) and existing billing tools, logging every action taken.

Addressing Repeat Offenders with Consistent Disputers

In the world of chargebacks, repeat offenders can wreak havoc on a merchant's bottom line. Justt's "Consistent Disputers" feature identifies and tracks cardholders who frequently dispute charges. By linking various identifiers such as email addresses, IP addresses, and card details, merchants can effectively pinpoint repeat offenders.

• - Merchants’ Options: Once identified, merchants have the choice to block the dishonest customers, issue refunds, or intensify their dispute efforts. This function elevates chargeback management from a reactive stance to a preventative strategy.

Closing the Gap with PayPal Alerts

A notable challenge for merchants using PayPal is the insufficient notification of disputes that arise when a buyer contests a charge with their bank. Typically, these alerts do not reach all card-network alert services, leading to a significant blind spot. Justt has addressed this by developing "PayPal Alerts," which provides businesses with critical pre-chargeback notifications that were previously unavailable. Merchants can now receive immediate updates on charge amounts, dispute reasons, and have a limited window to respond—drawing attention to issues before they snowball.

Conclusion: Embracing the Future of Chargeback Management

With its latest upgrades, Justt is not just offering tools but is reshaping the landscape of chargeback management. As CEO Ofir Tahor aptly states, "A chargeback is the most expensive way to learn something about your customer." By allowing merchants to react sooner and automate responses, Justt enhances their operational efficiency and fortifies their defenses against chargebacks.
The series of improvements now available on the Justt Hub signals a forward-thinking approach to payment processing, ensuring that stakeholders are better equipped to navigate the complex world of chargebacks and disputes.

Justt continues to innovate by developing technologies that provide deeper insights and intelligence into buyer behavior while safeguarding merchant transactions and profits. As e-commerce expands and the complexities of payment processes grow, tools like Justt Flows will become indispensable for businesses looking to thrive in a competitive marketplace.