#United States #Totowa #Color Street #Attract FX #Velvet Lounge

Color Street Unveils the Attract FX Collection

Color Street, a leading name in innovative beauty solutions, has recently launched a groundbreaking new category called Attract FX. This exciting addition features metallic-infused magnetic-effect nail strips designed to revolutionize the at-home manicure experience. The standout collection from this new lineup, named Velvet Lounge, showcases an array of trending fall shades and is now available for purchase on ColorStreet.com and through Independent Stylists nationwide.

Magnetic Innovation in Nail Care

The Velvet Lounge Collection consists of six captivating shades, each enhanced with a multidimensional finish that sets them apart from conventional nail polish strips. These magnetic nail strips are the result of an advanced production process where magnetic pigments are precisely aligned using controlled magnetic fields. This ensures that the design remains intact as the strips are manufactured, eliminating the need for any additional magnets or activation steps during application.

According to Fa Park, the Founder and CEO of Color Street, the goal was to create a nail strip that combines artistry and ease of use. "We aimed for a bold and artistic look that remains simple for our customers to apply and wear. The Attract FX collection introduces a novel polish effect that meets these expectations, blending technical innovation with user-friendliness," stated Park.

How Does It Work?

Through extensive research and experimentation, the Color Street team has developed a proprietary method that achieves consistently high-quality results. Each nail strip in the Velvet Lounge Collection comes pre-set with its magnetic effect, allowing for an effortless peel-and-press application. This innovative approach means that consumers can achieve a professional-looking manicure without the hassle of traditional nail polish that often requires multiple tools and lengthy drying times.

The unique finishes mimic the plush textures of luxurious fall fabrics, imparting both visual depth and tactile interest. The incorporation of magnetic dimension into the strips creates smooth, reflective patterns that not only catch the light but also add a layer of sophistication to casual nail art.

A Commitment to Innovation

Color Street's introduction of the Attract FX category reflects its ongoing commitment to innovation and industry leadership. The brand has invested significantly in R&D to ensure that each new product meets high standards of quality while also addressing customers' desires for stylish and easy-to-use nail care solutions. With plans for future releases of Attract FX shades featuring eye-catching new patterns, Color Street is dedicated to continually offering fresh and creative ways for individuals to express their unique styles.

The launch of Velvet Lounge follows Color Street's impressive track record of innovation. Since its founding in 2017, the brand has pioneered patented nail strips made with real nail polish that dry instantly—eliminating the traditional frustrations of nail care. With approximately 70 patents in the U.S. and internationally and numerous awards recognizing transformative beauty innovations, Color Street has solidified its place as a frontrunner in the beauty industry.

In addition to their nail strip offerings, Color Street has expanded into the clean beauty cosmetic sector with the introduction of lipsticks, lip liners, and other products. This diversification reflects the brand's understanding of market trends and its desire to empower customers with versatile makeup options.

Conclusion

Color Street's Attract FX collection and the Velvet Lounge series are set to redefine personal nail care. As consumers continue to seek personalized and effortless beauty solutions, Color Street remains at the forefront, ensuring that innovative technology is beautifully integrated into the everyday routines of beauty enthusiasts everywhere. To discover more about the latest offerings and how to elevate your nail care regimen, visit ColorStreet.com.