MEXC's Game-Changing Zero-Fee Strategy
In a groundbreaking move,
MEXC has unveiled its 2025 strategy, which emphasizes a
user-first approach to cryptocurrency trading. The cornerstone of this strategy is a comprehensive
Zero-Fee trading model that has reportedly saved users an extraordinary
$1.1 billion in fees. This innovative approach is not just a promotional gimmick; it has positioned MEXC as a leading player in the highly competitive crypto exchange market.
Significant User Savings
The data speaks volumes—over
3.44 million users benefited from this zero-fee model, with each user saving an average of
$320. Some users have enjoyed remarkable savings, with one individual claiming a staggering
$9 million in reduced fees. By removing fees across
3,026 spot trading pairs and
203 futures pairs, MEXC has dramatically shifted the paradigm concerning standard exchange fee structures, setting a new benchmark in the industry.
Market Share Growth
The report indicates that MEXC's zero-fee strategy has helped it capture and maintain substantial market shares. The exchange leads the market with
72% share on the PUMPUSDT pair and a noteworthy
59% on LINKUSDT. MEXC managed to showcase its strategic prowess with its
dual-market approach, balancing mainstream asset trading (with BTC and ETH comprising
70% of the top ten assets) while simultaneously supporting the growth of emerging assets like SUIUSDT, which ranked fourth.
Revolutionary Impact on Emerging Assets
This new approach has proven particularly beneficial for
emerging assets. The token pair MNTUSDT saw a remarkable
53% increase in market share, while PUMP and LINK enjoyed increases of
42% and
34%, respectively. MEXC's inclusive strategy facilitates the introduction of new tokens while revitalizing trading opportunities for established assets across sectors like
Layer 1s, DeFi, and oracle platforms.
Dominance in Tokenized Equities
In addition to the impressive overall growth, MEXC has made significant strides within the emerging narrative of tokenized real-world assets (RWA). The exchange has secured dominant market shares in leading tokenized equities, such as
73% of McDonald’s,
70% of Amazon, and
61% of Meta, alongside impressive shares of
61% in Robinhood and
55% in Coinbase trading volumes. This reinforces its strategic vision of fostering the
widest selection in the RWA landscape.
Comprehensive Inclusion of Retail and Institutional Traders
MEXC extended its Zero-Fee coverage to all spot trading pairs as of
December 22, 2025, thus eliminating barriers for both retail and institutional traders. This inclusive move aligns perfectly with MEXC's overarching goal of making cryptocurrency trading accessible and beneficial for a broad audience.
Building the Future of Crypto Trading
The report further elaborates on MEXC's pioneering strategy titled
“MEXCmize, Zero-Fee, Infinite Opportunities.” It illustrates how the platform's focus on eliminating transaction costs has facilitated high-frequency trading strategies and continuous liquidity across its offerings. This innovation not only cements MEXC's competitive positioning but also reflects its commitment to creating a favorable market environment for its users.
In conclusion, MEXC is not merely striving to establish the lowest-cost exchange; its ambition is to emerge as the premier gateway into the cryptocurrency landscape, characterized by minimal costs and unparalleled asset selection. MEXC's ongoing efforts empower users globally, enabling them to seize market opportunities and maximize the value of their investments.
For more detailed insights and analysis, access the full report on MEXC's strategies and achievements
here.
About MEXC
Founded in
2018, MEXC has set its sights on becoming
“Your Easiest Way to Crypto.” The exchange has reached beyond
40 million users across
170+ countries, distinguished by its extensive selection of trending tokens, daily airdrop opportunities, and low trading fees. The user-friendly platform caters to both novices and experienced traders, ensuring secure and efficient access to digital assets while prioritizing innovation and simplicity.