Point Blank Tequila Scores Major Awards at 2025 PR%F Awards

In an impressive debut, Point Blank Tequila, a brand new entrant in the additive-free tequila market, has made a significant impact at the 2025 PR%F Awards held in Las Vegas. The competition, renowned within the beverage industry, is known for its rigorous judging criteria and prestigious nature. Point Blank Tequila garnered top honors, with all three of its expressions—Añejo, Blanco, and Reposado—receiving accolades in both flavor and design categories.

Recognition and Achievements

Andrew Summersett, co-founder of Point Blank Tequila, expressed pride in their early recognition, stating, "Point Blank has arrived." This success marks not only a validation of their hard work but also a clear signal that they are establishing themselves as a premium tequila brand. The Añejo variety particularly excelled, earning a Double Gold medal with an outstanding score of 98 out of 100 in the Tasting Competition, in addition to a Double Gold in the Design Competition.

Both the Blanco and Reposado expressions followed suit, achieving a Gold and Silver respectively in Tasting and a Gold and Silver in Design categories. This remarkable showing is a testament to Point Blank's commitment to authenticity, craftsmanship, and sustainability, appealing to discerning customers who appreciate the difference between ordinary and extraordinary tequila.

Unique Judging Process

What sets the PR%F Awards apart from other competitions is its unique judging process, which exclusively involves real-world buyers from major retailers, distributors, and hospitality groups. The two-part evaluation begins with a double-blind tasting, followed by a round where judges assess the presentation by reviewing the bottle, label, and overall appeal. This ensures an unbiased score based solely on the qualities of the spirit itself, leading to a strong endorsement from those who actually stock shelves and make purchase decisions.

Authentic Craftsmanship

Point Blank Tequila prides itself on being made without additives, incorporating traditional methods that enhance its authenticity. The agave is sourced from mountain-grown Blue Weber agave in Jalisco, Mexico, a region known for its rich tequila heritage. Each agave plant is hand-harvested at peak maturity, slow-roasted, naturally fermented, and double-distilled, ensuring the highest purity standards. The meticulous process is overseen by Zandra Gómez Santiago, an award-winning master distiller and pioneer in a male-dominated industry.

Zandra emphasizes that with every sip of Point Blank Tequila, customers experience the spirit in its purest form. The company aims to be unapologetically authentic, avoiding any compromises in quality.

Commitment to Sustainability

Point Blank Tequila also stands out with its commitment to environmentally friendly production practices. The brand takes pride in composting agave waste and using sustainable packaging—bottles made from 100% recycled glass and labels crafted from agave fiber. This eco-conscious approach reflects the brand's dedication to marrying sustainability with sophistication, proving that high-quality tequila can be produced responsibly.

Availability and Future Expansion

Recently, Point Blank Tequila made its debut in North Texas, with initial placements in select liquor stores across Fort Worth, Dallas, and Weatherford. They are also available for online ordering through their official website, making it accessible for tequila enthusiasts eager to try something new. Despite being a newcomer, Point Blank Tequila has established a strong presence through their innovative marketing strategies, including social media engagement and a visually impactful website.

As further expansions are on the horizon, the team at Point Blank is excited to bring their bold and distinct offerings to a wider audience, asserting that they've set a new standard for what tequila should be. By prioritizing authenticity and quality, Point Blank Tequila is aimed at revolutionizing the way consumers experience this beloved spirit.

To learn more about Point Blank Tequila and stay updated on their expansion, visit pointblanktequila.com. Follow them on social media at @pointblanktequila.