Night Museum × Matching Event 2025 Report
On September 20, 2025, the city of Yonago hosted a remarkable event combining an evening at the museum with a matching program designed to foster connections between singles. Organized by Omicale, Japan's leading dating support platform, the event attracted a diverse group of participants eager to find love amidst the backdrop of stunning artworks.
The backdrop for the event was the Yonago City Museum of Art, which was illuminated beautifully for the occasion. Despite inclement weather with light rain, the ambiance was charged with excitement. This unique event concept aimed not just at providing a space for people to meet, but also to inspire deeper connections through art. Indeed, it was a resounding success, leading to the formation of 29 couples from a pool of 102 participants aged in their 20s and 30s.
Event Background
The initiative was part of a broader strategy by Tottori Prefecture, which has been tackling rising unmarried rates and declining birth numbers for the past decade. The prefecture established the