MDP+ Korean Skincare Brand Makes Its Debut at Nordstrom Stores
MDP+ Makes a Splash in U.S. Beauty Market at Nordstrom
In a significant move, MDP+, a Korean derma skincare brand, has officially launched at Nordstrom, marking its first foray into the United States department store market. This exciting announcement was made on November 2, 2026, as the brand aims to broaden its customer base in the U.S. and highlight its innovative skincare solutions.
A New Era for Korean Skincare in the U.S.
MDP+ is not just another skincare label; it draws from over 15 years of expertise under the MEDIPEEL umbrella, specializing in targeted skincare solutions like anti-aging, neck care, and sun protection. The company's philosophy revolves around the use of high-quality ingredients such as peptides, PDRN, and collagen, backed by clinical testing to ensure efficacy.
The brand's launch at Nordstrom will initially roll out on Nordstrom.com and eventually expand into seven carefully selected Nordstrom stores. Moreover, products will be made available through Nordstrom Rack locations across the country, offering wider access to an audience eager for advanced skincare solutions.
Featured Products: The Peptide 9 Collection
Central to the Nordstrom offerings is MDP+'s acclaimed Peptide 9 collection, designed to promote skin firmness and volume through its peptide-rich formulations. One product that stands out is the Peptide 9 Bio Sun Stick Pro, an SPF 50 sunscreen stick that allows for easy reapplication throughout the day, even over makeup—a feature that has garnered immense popularity. To date, over 450,000 units have been sold through the TikTok Shop, demonstrating strong engagement and market interest.
In addition to the sun stick, the Peptide 9 collection includes a comprehensive range of products that are targeted towards enhancing skin quality. These products are tailored to the modern consumer looking for effective skincare that fits seamlessly into their lifestyle.
Neck Care Products: An Essential Offering
MDP+ does not stop at facial skincare; the brand also emphasizes neck care, with notable products like the Collagen Naite Thread Neck Cream and the Naite 1000 Shot Neck Stick. These neck care items are designed with unique ingredient formulations and textures that promise to deliver noticeable results, further establishing MDP+ as a comprehensive lifestyle skincare brand.
Expansive Product Lineup
The introduction at Nordstrom won't just include the Peptide 9 and neck care products. An expanded lineup will also feature items from the Red Lacto Collagen collection, such as the Red Lacto Collagen Wrapping Mask, Cleansing Oil, and the Volume Tension Cream Pro—all aimed at catering to diverse skincare needs.
A Focus on Growth
The launch signifies a critical milestone for MDP+ as it enhances its presence and visibility in the U.S. skincare market. According to an MDP+ spokesperson, "Launching at Nordstrom is an important milestone as we continue to build MDP+ in the U.S. Building on our growth on Amazon and TikTok Shop, we are focused on introducing more U.S. consumers to MDP+ and our approach to Korean derma skincare through a broader mix of retail channels." This strategy not only seeks to introduce the brand to more customers but also emphasizes the rich heritage of Korean skincare that emphasizes innovative solutions.
Conclusion
As consumers increasingly seek out intelligent skincare solutions, MDP+ is poised to capture interest not simply through its unique product offerings but also via its commitment to quality and effectiveness. The partnership with Nordstrom is a clear indicator of the brand’s ambitions to penetrate the U.S. market on a larger scale. With its diverse product range and focus on consumer needs, MDP+ is expected to make waves in the world of skincare, setting the stage for a compelling presence both online and in physical retail spaces.