Introduction
Global lifestyle brand CASETiFY is making waves with its latest foray into the travel market. Known for its customizable smartphone cases and tech accessories, the company is set to launch its highly anticipated "CASETiFY Travel" collection in Japan on May 15, 2025. This innovative collection features durable, on-demand suitcases designed to enhance the travel experience while showcasing personal style through customization.
The Journey of CASETiFY
Founded in 2011 as an e-commerce platform specializing in customizable smartphone cases, CASETiFY has sold over 20 million units worldwide. With a strong foundation in protection and personalization, the brand's expansion into the travel sector is a natural progression. According to WEST UN, co-founder and CEO, CASETiFY has spent more than a decade honing the technology behind protecting and customizing tech devices. The move into travel reflects a desire to offer creative travelers a means of expressing themselves while ensuring their belongings are safe and secure.
Product Features
The "CASETiFY Travel" collection includes a range of products tailored for different types of travelers. Two standout items in the collection are the
Bounce Carry-On Suitcase (21 inches) and the
Bounce Trunk Suitcase (29 inches). These luggage options are not only compact and spacious but also equipped with advanced features to enhance user experience.
Bounce Carry-On Suitcase (21 inches)
1.
Innovative Protection Features
- The suitcase boasts superior protective technology reminiscent of CASETiFY's renowned smartphone protection.
- Designed to absorb impacts effectively, the suitcase features Bounce Bumpers and protective corners.
- Constructed from high-quality Makrolon® polycarbonate, the suitcase is lightweight (approximately 3.7 kg) yet exceptionally durable.
2.
User-Friendly Design
- It passes rigorous tests for durability, ensuring it withstands various travel conditions.
- Equipped with features like TSA-approved locks, high-grade aluminum telescopic handles, and AirTag-compatible pockets for tracking.
3.
Customization Options
- Customers can create a fully personalized suitcase with CASETiFY’s patent-pending on-demand print technology, offering a range of fonts and designs.
Bounce Trunk Suitcase (29 inches)
1.
Spacious Design
- This large suitcase is designed for extended trips, featuring a streamlined top lid and spacious main compartment.
- It includes organizational features, compression straps, and removable organizers to optimize space.
2.
Sturdiness for Adventurous Travels
- Designed to withstand rough travel conditions, the suitcase incorporates CASETiFY's unique Bounce technology for effective impact absorption.
- With a secure lock system and anti-theft zippers, this suitcase provides peace of mind for its users.
3.
Creative Customization
- Just like the carry-on, the trunk suitcase offers a multitude of design options, ensuring every traveler can reflect their personality.
Sustainability at Heart
CASETiFY's approach to the "Travel" collection also emphasizes environmental responsibility. By adopting a made-to-order production model, the brand minimizes waste and promotes sustainable practices. High-quality materials ensure durability, and components are designed for easy replacement, contributing to a circular economy.
Launch and Availability
The "CASETiFY Travel" collection will be available online on May 15, 2025, starting at a price of 79,530 JPY for the Bounce Carry-On Suitcase and 111,430 JPY for the Bounce Trunk Suitcase. Following this, retail sales will commence on May 30, 2025, at specific CASETiFY locations, including OSAKA Shinsaibashi and CASETiFY STUDIO in Shibuya PARCO.
Final Thoughts
With the "CASETiFY Travel" collection, travelers can embrace style, functionality, and personalization like never before. Experience travel gear designed for the modern, creative individual and embark on journeys that truly represent who you are.