LG Electronics Repeats as One of TIME's World's Best Brands in 2025

In a remarkable achievement, LG Electronics has once again secured a prominent position on TIME's prestigious list of the World's Best Brands for 2025. This recognition, marking the second consecutive year for the company, emphasizes LG's unwavering commitment to delivering quality and innovation in home appliances and smart technology. Known for its dedication to creating reliable and high-performing products, LG stands out in a competitive market dominated by numerous global brands.

The Evaluation Process

The selection for TIME's World's Best Brands is based on a thorough and independent global survey conducted in collaboration with Statista, a leading market data provider. The survey captured the insights of over 90,000 consumers worldwide, asking them to evaluate brands on several critical metrics, including awareness, social buzz, likability, usage, and loyalty. Only the top-rated brands in each category managed to make the cut, showcasing LG's excellence across the board.

LG Electronics emerged as a top-tier brand in multiple categories, excelling particularly in home appliances such as refrigerators and washing machines, as well as in the rapidly evolving smart home technology sector. Notably, the company's televisions also garnered high marks in consumer evaluations, reinforcing LG's serious commitment to innovation and quality across its product lineup.

Commitment to Quality and Innovation

Louis Giagrande, Chief Marketing Officer of LG Electronics USA, expressed pride in this recognition, which reflects the trust and loyalty customers place in the brand. He stated, "LG is honored to be recognized once again among TIME's World's Best Brands—a reflection of the trust, loyalty, and confidence our customers continue to place in our company."

This sentiment is echoed in the performance of LG's energy-efficient appliances, renowned for their cutting-edge technologies that enhance everyday living for households around the globe. With a firm commitment to creating products that resonate with consumers, LG continuously strives to incorporate innovations that not only meet market demands but also enhance consumer lifestyles.

Focus on Sustainability and Responsibility

In today's world, consumers are increasingly conscious of the sustainability of the brands they support. LG approaches this challenge with a robust commitment to sustainability and responsible innovation. The company is making strides in developing products that not only lead in energy efficiency but also feature smart technology integrations that capitalize on AI to improve usability and user experience.

As LG continues to expand its capabilities in connected home technologies and AI-driven solutions, its recognition as one of TIME's World's Best Brands reinforces the company's mission to foster a better living environment through reliable and intelligent products. Whether it’s enhancing the convenience of smart technologies or ensuring top-notch performance in household appliances, LG remains focused on driving meaningful innovation that adds value for consumers.

Conclusion

To sum up, LG Electronics' recognition as one of TIME's World's Best Brands for the second consecutive year speaks volumes about its reputation and performance in the global market. The brand's commitment to excellence in product quality, sustainability, and innovative technology continues to set it apart from competitors. As consumers increasingly seek brands that align with their values and needs, LG Electronics stands as a prime example of reliability, innovation, and trustworthiness in 2025.

For the complete list of the World's Best Brands, visit TIME's official collection.