Dun & Bradstreet Announces Integration of Business Data into Microsoft 365 Copilot

Dun & Bradstreet Integrates Verified Business Data into Microsoft 365 Copilot

In a significant move for developers and enterprises alike, Dun & Bradstreet has unveiled a promising feature within Microsoft 365 Copilot. The all-new Graph Connector enables users to access a curated sample of verified business data from the DB Commercial Graph at no charge. This integration is poised to bolster AI-powered workflows, fundamentally changing how organizations engage with verified data.

The DB Commercial Graph is renowned for its extensive collection of business information and insights, encompassing foundational data on tens of thousands of global companies, both public and private. This includes comprehensive company summaries, location details, contact information, and estimations of employee counts and annual revenues. By grounding AI-generated insights in well-verified business context, organizations gain a powerful tool for making informed decisions with increased confidence and reduced risk.

Gary Kotovets, Chief Data and Analytics Officer at Dun & Bradstreet, highlighted the importance of structured data in AI adoption. He stated, "As organizations accelerate their adoption of AI, access to verified, well-structured data is essential to achieving meaningful outcomes. By embedding a curated sample of our verified commercial data directly into Microsoft 365 Copilot, Graph Connector lowers the barrier for developers and enterprises to start building with AI, making it easier to incorporate verified data into workflows and applications from day one."

Notably, the Graph Connector is backed by the same DB Commercial Graph utilized for various enterprise risk, compliance, and growth scenarios. This interconnectedness allows organizations to seamlessly transition from initial explorations within Copilot to leveraging deeper datasets and advanced analytics for their broader applications.

The Graph Connector supports a diverse range of exploratory and early-stage use cases. For instance, in Sales and Marketing, users can quickly analyze potential customers and accounts, enhancing targeting and outreach efforts. For Market and Competitive Research, businesses can investigate companies by industry, size, and geographic presence, providing a clearer picture of the competitive landscape. Furthermore, Supplier and Partner Discovery becomes easier, enabling the identification of potential partners across various regions and industries.

Chantrelle Nielsen, Principal Product Management for Microsoft 365 Copilot at Microsoft, remarked, "Knowing who you're doing business with is an essential part of knowledge workflows. Integrating this sample of Dun & Bradstreet data into Microsoft 365 Copilot provides a crucial first step toward business identification and opens the door for users to explore new ways to utilize DB's continuously updated business data in Copilot."

Dun & Bradstreet has a long-standing history of supporting businesses of all sizes since 1841, providing vital data for navigating change and accelerating growth. The introduction of this feature in Microsoft 365 Copilot reflects its commitment to enhance decision-making processes with reliable data.

To learn more about how Dun & Bradstreet can assist enterprises in deploying AI more effectively, visit www.dnb.com.

With this innovative step, organizations are equipped to leverage verified business data like never before, enhancing their capabilities in understanding the market landscape and driving strategic decisions based on accurate insights.