#United States #New York #Sol de Janeiro #Cheirosa 91 #Rosa Charmosa

The New Innovations from Sol de Janeiro

Sol de Janeiro, a brand that brings a slice of Brazilian joy to the beauty industry, has expanded its horizons with the introduction of two exciting products: the Rosa Charmosa Dewy Cream and the Cheirosa 91 Perfume Mist. Set to redefine the body care landscape, these products infuse innovative Brazilian ingredients with a contemporary aesthetic, ensuring that caring for your body becomes a moment of pure joy and indulgence.

As the line between skincare and body care continues to blur, Sol de Janeiro positions itself as a thought leader. Their new duo promotes an experience that simultaneously tantalizes the senses and offers practical benefits for the skin. With a passion for harnessing the invigorating qualities of Brazilian botanicals, these products invite users to engage in self-love through uplifting routines.

Rosa Charmosa Dewy Cream: An Ode to Self-Care

The Rosa Charmosa Dewy Cream stands out with its uniquely whipped texture that melts effortlessly into the skin. Designed to provide 48-hour hydration, its lightweight formula aims to enhance skin luminosity while creating a soft glow. Infused with crystal peptides and the calming essence of rosewater, this cream encapsulates the richness of the Brazilian rainforest through ingredients like yacon essence. This extraction method employs cold-press technology, ensuring that all natural properties are preserved to boost hydration efficiency.

Heela Yang, Co-Founder and CEO of Sol de Janeiro, describes the cream's essence as ‘luminous, joyful, and alive.’ She emphasizes the sentiment that treating one’s body with the same dedication we offer our face can foster both confidence and self-esteem. The cream doesn’t just serve as a skincare product; it functions as a ritual that nurtures one’s emotional well-being.

Cheirosa 91 Perfume Mist: A Fragrant Revolution

Accompanying the cream, the Cheirosa 91 Perfume Mist recreates the scent of rose through a distinctly Brazilian lens. The fragrance combines notes of Rio Pink Rose, passionfruit, and honey caramel to generate a light yet captivating bouquet. This scent embodies a celebration of life, drawing inspiration from the vibrant streets of Brazil, reflecting the essence of a modern floral fragrance.

Using Scent Imprint Technology, Sol de Janeiro has ensured that Cheirosa 91 retains its unique and unforgettable essence, with the perfume mist mirroring the exciting pace of the Brazilian lifestyle.

Together, Rosa Charmosa and Cheirosa 91 provide users with an aromatic experience that transcends mundane daily routines, transforming them into moments of reflection and self-celebration. These products exemplify that body care can harmoniously blend efficacy with pleasure, reinforcing the brand’s commitment to creativity and innovation.

Embracing a Philosophy of Self-Celebration

Launching this duo, Sol de Janeiro is not just selling products but fostering a philosophy of self-celebration. Their campaign inspires individuals to engage in positive self-talk and amplify their self-care rituals. The message resonates widely: body care shouldn’t just be a task; it’s a celebration of oneself.

Valerie Bonime, SVP of Global Product Marketing, highlights that the aim was to deliver scientifically precise formulations while maintaining the delightful sensory experiences that consumers love. By combining practicality with luscious textures, Sol de Janeiro’s new innovations ensure that body care is both effective and luxurious.

Availability and Future Growth

The Rosa Charmosa Dewy Cream and Cheirosa 91 Perfume Mist will be available globally beginning in December 2025 through Sephora and online. In a rapidly growing floral category within the brand, these new offerings complement other beloved fragrances and body care products that have captured the hearts of consumers worldwide.

As Sol de Janeiro continues to expand its portfolio with innovative products, it remains dedicated to fostering a global community enchanted by the beauty of Brazilian culture. The brand embodies the philosophy that beauty is an attitude, encouraging everyone to indulge in the love of self-care through joy-infused rituals.