#Japan #Shibuya #Ka Pod #Oji Seiken #detergent

Unveiling the New 'Ka Pod' Detergent Campaign

Oji Seiken Co., based in Shibuya, Tokyo, has launched a vibrant new commercial for its innovative laundry detergent, 'Ka Pod.' Set to debut on June 2, 2025, the campaign is titled "With a small bead, the power is like a Yokozuna!" This phrase emphasizes the remarkable cleaning prowess encapsulated in a tiny, ball-shaped detergent.

Sumo Culture in the Spotlight

In recent years, sumo wrestling and its virtues have garnered increasing attention, reflecting a budding 'sumo boom' in contemporary culture. This latest CM draws a parallel between the powerful essence of sumo and the everyday chore of doing laundry. The commercial effectively captures the dynamic strength and integrity associated with sumo, portraying 'Ka Pod' as a reliable solution that transforms typical washing into an extraordinary experience.

Highlights of the Commercial

The tagline, "With just one small bead, experience outstanding cleaning power and antibacterial efficacy," serves as the cornerstone of the advertisement. The stark contrast between the product's size and performance is showcased through energizing visuals reminiscent of a sumo wrestler's movements, blending cleanliness with impactful entertainment.

Within the thrilling performance, a touch of humor adds relatability, ensuring the commercial appeals to a wide audience across various age groups. Oji Seiken has meticulously crafted this campaign to not only highlight the product's effectiveness but to evoke a sense of warmth and companionship.

Exclusive Social Media Campaign

To celebrate the release of the 'Ka Pod' commercial, Oji Seiken is hosting a special giveaway on various social platforms. Participants will have a chance to win one of twenty 'Ka Pod' drying units by simply following the company and liking their posts. Engagement can be amplified by commenting on videos and sharing the CM, which boosts their chances of winning. If follower counts increase, the prize pool may expand to thirty winners, maximizing the excitement.

Links to the Commercial

• - YouTube
• - Instagram
• - TikTok

Product Details

Product Name: Ka Pod
Website: Ka Pod
Key Features:

• - Advanced cleaning power
• - Deodorizing effects for both clothing and spaces
• - Convenient ball form for easy use

The cleaning power exceeds that of traditional offerings, showcasing enhanced efficacy against dirt and grime. Moreover, verified results highlight the deodorizing capabilities against everyday odors like ammonia.

About Oji Seiken Co.

Oji Seiken believes that healthy living is achieved through high-quality products. With over twenty years of experience in developing detergents, sanitary goods, home care, and personal care products, the company strives to deliver innovative solutions that enrich the lives of its customers. Founded on unwavering principles, Oji Seiken is committed to contributing to a brighter, healthier society through dedicated efforts in product development.

Visit Oji Seiken's Website

Contact Information

Oji Seiken Co., Ltd.
4-25 Jingu-mae, Shibuya, Tokyo
Contact Persons: Ogawa, Takai
Phone: 03-6812-9278
Email: contact.skjp@ouji.com
Customer Service: 0120-613398
Email: info.skjp@ouji.com