Texoma Community Credit Union Enhances Member Experience with Alkami
Texoma Community Credit Union, based in Wichita Falls, Texas, is taking significant steps to enhance its digital member services by expanding its partnership with Alkami Technology, Inc. This collaboration aims to integrate Alkami’s complete Digital Sales & Service Platform into the credit union’s operations, promising a more connected experience for its members.
In an era where digital engagement is crucial, Texoma has already witnessed impressive results after the initial launch of Alkami’s Digital Banking Platform. Within just two weeks of implementation, over half of the credit union’s members embraced this new digital interface. This rapid adoption reflects a growing trend among financial institutions to shift towards digital-first strategies.
According to the report, Texoma’s online banking transactions increased by 8.9% in the first six months post-launch compared to the previous year. Notably, the percentage of transactions conducted online surged from 53% to an impressive 67.8%. Angie Ohmstede, the chief operating officer of Texoma Community Credit Union, affirmed the value of this transition, stating, "Was it worth us converting to a new digital platform? Absolutely. 100%. I would do it again." This strong endorsement emphasizes the importance of adapting to the changing digital landscape in finance.
The integration of Alkami’s platform is not just about improving existing services but also about enhancing the overall member experience. The inclusion of MANTL Onboarding Account Opening simplifies the process for new customers, making it easier than ever to open an account online. Concurrently, Alkami’s Data Marketing Solution empowers Texoma to leverage member insights effectively, allowing the credit union to craft targeted marketing campaigns and personalized communications, enriching the relationship with its members.
Texoma Community Credit Union has a unique mission focused on community service, emphasizing that its operations are "not-for-profit, not-for-charity, but for service." This ethos ensures that all earnings, after covering expenses, are reinvested into member services through lower fees, better loan rates, and higher deposit returns. By adopting Alkami’s platform, Texoma seeks to preserve this member-centric approach while leveraging cutting-edge technology that meets contemporary expectations for convenience and personalization.
Benjamin Conant, Chief Product and Technology Officer at Alkami, praised Texoma for leveraging the digital banking platform as a launching pad for its ongoing digital strategy. He remarked, "Texoma is showing how a community-focused credit union can use a successful digital banking launch as a starting point for its evolving digital strategy. We are excited to support Texoma as it expands toward the connected Digital Sales & Service Platform, helping the credit union build on that momentum as its digital strategy evolves."
As the financial landscape continues to evolve, Texoma Community Credit Union's proactive approach in adopting and integrating digital solutions positions it as a leader among local credit unions. Their commitment to enhancing service through technology while maintaining a strong community focus illustrates the potential of successfully blending traditional values with modern operating practices.
For members and prospective customers alike, this progression presents an exciting opportunity to engage with a financial institution that prioritizes community-driven service and innovation. For more details about Texoma Community Credit Union and the full range of services offered through Alkami’s digital platform, visit
Texoma Community Credit Union's official website.