The New Aima Store
2025-04-18 02:08:35

Aima: The New Online Store for Enriching Your Lifestyle

Aima: The New Online Store for Enriching Your Lifestyle



On April 16, 2023, Island Co., known for operating lifestyle media such as 'Otoriyose Net', 'Foodist Note', and 'Asa Time', officially launched its new online store called 'Aima'. This platform is aimed at bringing more excitement and comfort into everyday lives through a selection of carefully curated kitchen goods and gourmet foods.

Island Co. has been operating in the web media space for over 20 years with a vision to make everyone's lives more joyful and fulfilling. The company leverages its accumulated knowledge and strong user connections to facilitate the creation of personalized and meaningful living spaces. This led to the decision to establish Aima, which intends to be a source of inspiration for those seeking to enrich their lifestyle and make every moment enjoyable.

Prior to the formal launch, Aima underwent a successful soft opening at the end of February. During this time, the site showcased popular gourmet items from Otoriyose Net, generating a positive response in terms of sales and validating the concept behind the store. To celebrate the launch, Aima is conducting a special campaign where the first 200 customers who make a purchase will receive a complimentary 'Arcos Table Knife', a product from a knife brand with a rich history dating back 290 years in Spain.

Features of Aima


The name 'Aima' is derived from 'Island Market', encapsulating various concepts: 'Ai' signifies 'me' or 'love', while 'ma' represents 'space', 'time', or 'connections'.

Curation of Unique Products


Aima offers a wide range of products handpicked by the editorial teams from Otoriyose Net, Foodist Note, and Asa Time. The store will feature exclusive items and collaborations with renowned chefs and gourmet food vendors, promising a unique shopping experience.

Popular Items from Pre-Opening


During the preview phase, Aima highlighted award-winning products from Otoriyose Net, specifically 'Mottainai Beef', which focuses on selling cut pieces of domestic beef that would otherwise go to waste. This product significantly resonated with consumers, leading to impressive sales.

One of the standout products was:
  • - OMI -Tokyo Beef Select- Mottainai Beef (Domestic Beef 1kg): Link to Product

Launch Campaign Details


The special promotion for the first 200 customers also includes access to classic kitchenware with an emphasis on quality and aesthetics. The launch of Aima isn't just about selling products; it's about creating a lifestyle experience where users can enjoy personalized living while sharing moments of comfort and joy. To learn more about the launch campaign, you can visit: Link to Campaign Details.

About Island Co.


Island Co. manages not only Otoriyose Net but also various services like Foodist Service (Foodist Note/Recipe Blog) and Asa Time. They operate an event space known as the Gaienmae Island Studio. The mission of the company is to offer innovative services that enhance the quality of everyday life, making sure that they meet the needs and desires of their users.

For further information about Island Co. and its services, you may visit their official website: Island Co.

Through Aima, Island Co. aims to help each customer turn their living space into a comforting retreat full of love and individuality.


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Topics Consumer Products & Retail)

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