Ad-Virtua Achieves Milestone of 1,200 Monitors in Metaverse Advertising

Ad-Virtua Reaches a Milestone in Metaverse Advertising

Ad-Virtua, a pioneering company in the metaverse advertising sector, has recently announced that it has surpassed a remarkable milestone of 1,200 advertising monitors installed across various metaverse and gaming platforms. Founded in August 2022 and headquartered in Shibuya, Tokyo, Ad-Virtua has significantly transformed the way advertising operates within digital environments.

Since its service launch in June 2023, Ad-Virtua has attracted diverse gaming developers, marking a significant rise in the integration of advertisements within gaming spaces. By the end of September 2025, Ad-Virtua aims to install over 1,200 monitors, with 1,000 already installed by April 2025. This achievement signifies a growing acceptance of in-game advertising within the industry and highlights the potential future of gaming and marketing collaborations.

Ad-Virtua's innovative approach is setting it apart from traditional web and video advertising. The platform utilizes an interactive ad format that adapts to the users’ movements and gaze within 3D environments, allowing for natural and unobtrusive ad placements that enhance user experience. This method not only maximizes engagement with advertisements but also elevates brand recognition among users, creating a win-win situation for both advertisers and gamers.

Innovative Ad Formats Creating New Opportunities

Ad-Virtua’s displays have been seamlessly integrated into various virtual scenes, from televisions in café spaces to outdoor signage and facility monitors. By doing so, the company ensures that brand messages are effectively conveyed to gamers in an engaging way. This immersive advertising experience fosters interaction, which is critical in today’s digital landscape.

The recent milestone of 1,200 monitors indicates a broader acceptance of in-game advertising strategies and underscores the growing interest in leveraging gaming for marketing purposes. As games become increasingly popular, the potential for marketing integrations within these environments is becoming more apparent.

Future Expansions and Innovations

Looking ahead, Ad-Virtua plans to expand its advertising opportunities into even more diverse virtual environments. This includes extending compatibility with various game engines and enhancing monitor interactivity. By investing in technology and service advancements, Ad-Virtua aims to maximize advertising value for brands while continuing to enrich user experiences within the metaverse.

Company Overview

Company Name: Ad-Virtua Inc.
CEO: Seitaro Mizuno
Founded: August 2022
Headquarters: 2-47-8 Akabane, Kita-ku, Tokyo 303 Daikoku Building
Website: Ad-Virtua Official Site

Ad-Virtua specializes in the development and operation of its metaverse advertising platform, focusing on creating engaging and interactive advertisements while offering app development consulting services.

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