#Canada #Edmonton #Construction Staffing #Faber Connect #Prime Staffing

Faber Connect Expands Its Reach through Prime Staffing Acquisition

Faber Connect, a leader in construction technology solutions, has recently completed the acquisition of Prime Staffing, an esteemed staffing agency located in Edmonton. This strategic move was confirmed by the company on September 11, 2025, highlighting its commitment to transforming the recruitment landscape within the construction industry.

Founded in 2018, Faber Connect has made significant strides in connecting skilled tradespeople with construction projects via its innovative technology. The acquisition of Prime Staffing, which prides itself on its extensive network of over 12,000 tradespeople throughout Alberta, marks a significant enhancement in Faber's capabilities. Since the transaction finalized in June, the operational efficiency at Prime has reportedly surged; operating costs have plummeted by a remarkable 70%, underscoring the effectiveness of Faber’s integrated approach.

Sebastian Jacob, Faber’s Chief Executive Officer and co-founder, emphasized the vision behind this acquisition by stating, "Our aim has always been to revolutionize the connection between tradespeople and construction firms. With Prime Staffing joining our portfolio, we not only validate our operational model but also illustrate how our technology can enhance established businesses while minimizing operational expenses."

This acquisition aligns perfectly with Faber’s goal of modernizing recruitment processes in the construction sector. Prior to this integration, Prime Staffing was a well-respected entity in its own right, being recognized as Alberta's leading staffing partner since its inception in 1978. With the comprehensive experience of its management team and a robust roster of workers, Prime has been a significant player in fulfilling labor needs across various projects.

Matthias Friedel, formerly the General Manager of Prime Staffing, has stepped into the role of Market Manager for Edmonton at Faber. Friedel shared his excitement about the merger, stating, "Integrating with Faber has propelled us into a new era of modernization. We’ve restructured our operations for greater efficiency, facilitating smoother connections between tradespeople and construction businesses almost instantly."

The backbone of this transition is Faber's sophisticated software that handles staffing operations seamlessly, effectively erasing the need for traditional brick-and-mortar office setups. The shift to a digital interface means that all interactions between staff and clients are managed online, eliminating paperwork, enhancing speed, and improving the overall user experience.

John Reid, Faber's Chief Revenue Officer and co-founder, remarked on the strategic advantages offered by this merger: "Adding Prime Staffing to our team confirms our leadership position within the recruitment sector of construction. This expansion will lay a robust foundation for accelerating our growth into new markets while delivering sustained value to our customers and investors alike."

With this integration, Faber Connect is poised not only to serve existing clients but also to capture new opportunities across Canada’s labor market. Looking ahead, Faber's ambitious plans include broadening its operational footprint throughout major cities in Canada while maintaining strong investor support and responding to escalating market demand for construction labor. The future looks bright for Faber Connect as it strengthens its role as a transformative leader in the construction staffing space.

For more information about Faber Connect, visit their website.