Maruchan Unveils Limited-Edition Instant Lunch Chicken Flavor Featuring PAC-MAN
Maruchan, a historic name in instant meal solutions, has announced an exciting collaboration with Bandai Namco Entertainment to celebrate an iconic gaming milestone: the 45th Anniversary of PAC-MAN. This partnership has given rise to a limited-edition chicken flavor of Maruchan's Instant Lunch, adorned with vibrant PAC-MAN graphics that evoke nostalgia for fans of the classic arcade game.
As part of this collaboration, the special packaging showcases colorful designs inspired by both the original PAC-MAN game and the latest release, PAC-MAN WORLD™2 Re-PAC. This design will temporarily replace the standard packaging in stores, allowing shoppers to enjoy their beloved chicken flavor while reliving the excitement of a timeless video game.
Katelyn Stokes, Maruchan's Marketing Director, commented, "Both Maruchan and PAC-MAN are rooted in fun and playfulness—whether it's about chasing ghosts or experimenting with flavors in the kitchen. Our goal is to provide shoppers with a unique experience that can be enjoyed by all ages.” This initiative highlights Maruchan's commitment to innovation and community engagement, bringing people together through shared experiences.
This partnership marks a significant step for both brands, merging the culinary world with interactive entertainment. According to Susan Tran, Senior Director of Brand Development for PAC-MAN at Bandai Namco, the collaboration was a natural progression. “With our recent launch of PAC-MAN WORLD 2 Re-PAC, it's the perfect time to partner with a beloved brand like Maruchan,” she noted, expressing hope that this playful spirit extends to mealtime, transforming it into an opportunity for joyful interactions.
For those looking to get their hands on this unique offering, the PAC-MAN Instant Lunch Chicken flavor will be available for a limited time at retailers nationwide. This makes it a must-try for collectors and food enthusiasts who appreciate both nostalgia and delicious meals. As teams at Maruchan and Bandai Namco continue to innovate, fans can expect more surprises in the future.
Maruchan, originally established in Japan in 1953, has become a staple in the instant noodle sector, debuting its production in the U.S. in 1977. The company has consistently expanded its lineup of flavors, with the mission to create affordable, convenient meals that foster connectivity among friends and family. Popular products include Maruchan Ramen Noodle Soup™, Instant Lunch™, and various flavor profiles that cater to diverse palates.
To learn more about the limited-time PAC-MAN packaging and for a chance to win exclusive giveaways, fans are encouraged to follow Maruchan on their social media channels. For gamers eager for a nostalgia-driven experience, PAC-MAN WORLD™2 Re-PAC is available across major gaming platforms like Nintendo Switch, PlayStation, Xbox, and PC.
This collaboration not only celebrates a beloved character but represents the delights found in everyday meals. By integrating the vibrant culture of video games with the warmth and satisfaction of a comforting bowl of ramen, Maruchan continues its legacy of innovation while reminding everyone of the simple joys in life.
In summary, the blend of these two iconic brands promises an exciting experience for both instant ramen lovers and PAC-MAN fans, making every bowl of ramen feel like an adventure through the corridors of Pac-Land.