Exploring the New Web Commercial by Will Group Featuring Mai Shiraishi
On September 1, 2026, Will Group, a leader in comprehensive human resource services in Japan, unveiled its latest web commercial titled
"Will You Talk to Us? Zero Human Resource Worries Edition". This initiative aims to address the pressing recruitment challenges faced by hiring managers across various industries. Once again, the talented actress and model
Mai Shiraishi takes the spotlight, bringing her compelling presence to a format that resembles the previously aired TV commercial
"Will You Talk to Us?".
Aiming to Connect with Corporate Recruiters
The rising concerns surrounding labor shortages and recruitment difficulties are universal challenges that many organizations encounter. Companies often find themselves at a crossroads, unsure of where to turn for assistance or how to initiate the conversation regarding their hiring needs. The new web commercial targets these corporate representatives, encouraging them to reach out and discuss their recruitment struggles. Mai Shiraishi's role involves speaking directly to the camera, fostering a sense of connection and support as she extends an invitation to engage in dialogue.
The Message Behind the New CM
In the new WEB CM, Shiraishi continues her dialogue but shifts her focus from job seekers to hiring managers. The intention is clear: to create an accessible platform for corporate representatives to voice their concerns about hiring and talent management. This commercial embraces the same aesthetic and themes as its predecessor while enhancing its focus on corporate needs.
Will Group aims to be more than just a recruiting service; they aspire to be a partner in navigating the complexities of hiring and workforce development. By highlighting the shared struggles of hiring managers, the CM emphasizes the importance of consultation and guidance from experts in the field.
Scaling Barriers to Recruitment
The commercial seeks to bridge the gap between corporate concerns and actionable solutions. It highlights Will Group’s numerous services aimed at solving recruitment issues, including staffing, recruitment consulting, and employment support that extends to foreign hires and freelancers.
The hope is that by watching this commercial, companies will feel more encouraged to reach out to
Will Group, making that first step to consult and work through their hiring hurdles.
Mai Shiraishi: A Familiar Face for Many
Born on August 20, 1992, Mai Shiraishi first rose to fame as a member of the popular girl group
Nogizaka46 before branching out into acting and modeling after her graduation from the group in 2020. She has since appeared in various TV dramas and films, including
"Koi Suru Keigo 24 Ji Season 2" and
"Under Ninja." Currently, she is also a regular cast member on the variety show
"Guruguru 99" on Nippon Television.
Workforce Solutions by Will Group
Will Group operates under the vision of becoming a
"Chance-Making Company", believing in the potential of every individual. Their diversified services cater to various sectors including retail, caregiving, IT, and construction. Will Group actively supports companies looking to enhance their human resources while ensuring that the workforce can thrive in a suitable professional environment.
More information on their employment services can be found at
Will Group's website.
In conclusion, Will Group, featuring Mai Shiraishi in their latest advertisement, sends a powerful message to corporate recruiters: reach out, talk to us, and let's tackle the recruitment challenge together. The journey to effective hiring starts with an open line of communication and expert support.