Fossil Group Welcomes Shannon Freeze as New Chief People and Communications Officer

Fossil Group Appoints Shannon Freeze

Fossil Group, Inc., a well-known player in the lifestyle accessories market, has announced an important addition to its leadership team. Effective February 23, 2026, Shannon Freeze will step into the role of Chief People and Communications Officer, as well as become a member of the Executive Leadership Team. Reporting directly to CEO Franco Fogliato, she is set to bring significant changes and enhancements to the organization's culture and employee engagement strategies.

Strengthening Team Dynamics

In her new position, Shannon will oversee several critical areas within the company, including global communications, diversity and inclusion, human resources, talent management, and total reward strategies. This multifaceted role is expected to further improve the way Fossil cultivates its workplace culture, ensuring it aligns with the company's vision for growth and sustainability.

Franco Fogliato, CEO of Fossil, expressed excitement about Shannon's appointment, noting, "We're thrilled to welcome Shannon to Fossil Group. Her diverse industry background and global perspective will undoubtedly strengthen our leadership and enhance our organization's capability."

An Experienced Leader

Shannon Freeze previously held the position of Global Benefits, People Operations, and Systems Leader at Texas Instruments, a notable player in the semiconductor industry. During her impressive 13-year tenure, she led various HR initiatives, focusing on attracting talent, developing employee benefits strategies, and shaping a global organizational structure aimed at enhancing the employee experience. Before her time at Texas Instruments, Shannon gained valuable experience at E.I. du Pont de Nemours.

Reflecting on her new role at Fossil Group, Freeze said, "Fossil has made meaningful progress over the past year. I am excited to build upon that foundation by helping the organization evolve its talent strategy and deepen leadership effectiveness. We aim to ensure that the culture fully supports the Company's long-term strategic objectives."

A Commitment to Innovation

Fossil Group is recognized for its commitment to innovation and design excellence in lifestyle accessories, which include watches, jewelry, handbags, and more. The company operates under a diverse portfolio, owning and licensing multiple brands such as Fossil, Michele, and Michael Kors, among others. Shannon's appointment comes at a pivotal time as the company seeks to drive its vision by improving internal processes and employee satisfaction.

Her focus on diversity and inclusion, in particular, aligns with the industry's increasingly pressing need for workplace environments that promote equity and belonging. With Shannon on board, Fossil is well-positioned to enhance its workforce culture and continue developing its global brand presence.

In summary, the arrival of Shannon Freeze as Chief People and Communications Officer marks an exciting new chapter for Fossil Group, as the company strengthens its leadership and organizational structure in line with its long-term vision. The intersection of her background, expertise, and strategic focus promises to be a catalyst for positive changes at Fossil Group.

For further information about Fossil Group and its wide range of innovative lifestyle products, visit Fossil Group, Inc..