Seibu Bus Student Project
2026-03-11 02:57:19

Students Produce Promotional Video for Seibu Bus at Technos College

Technos College Students Create Seibu Bus Promo Video



In an inspiring collaboration, the students of the Visual Media Department at Technos College have embarked on a project to create a promotional video for Seibu Bus, a prominent public transportation company. This innovative initiative highlights the essential role that public transport plays in local communities while providing students with the opportunity to engage in real-world social challenges.

Located in the northwestern region of Tokyo and southwestern Saitama, Seibu Bus is not just a means of transportation; it is an integral part of daily life for students and residents alike. Recognizing its significance, students proposed the idea of showcasing the bus system’s impact through their lens.

Concept: Connecting People with Kindness


The video, conceptualized with the motto "Creating Smiling Departures," captures day-to-day scenes where the bus facilitates commuting for work, school, and shopping, both on rainy and sunny days. The project is especially relevant as the landscape surrounding urban transportation is changing rapidly, and it aims to emphasize the fundamental importance of buses in the community.

A Collaborative Effort


The production was a result of teamwork and collaboration between Seibu Bus and the Technos College students. Thanks to Seibu Bus's generous assistance, students utilized real bus routes and stops for filming, providing an authentic touch to the project. The students managed every step of the video creation, from ideation to filming and editing, encapsulating everyday interactions and moments that showcase how buses connect different individuals in meaningful ways.

Behind the Scenes: Student Insights


As part of their graduation project, the students gained invaluable experience through hands-on learning and engagement with the local community. “This project has allowed me to test my skills and express our interpretation of how buses bring people together in a warm and friendly way,” said Yui Kase, a second-year student in the Visual Media program.

The final promotional video now resides on the Seibu Bus official YouTube channel and serves as a reflection of the students’ creativity as well as a reminder of the importance of public transport.

Perspectives from Seibu Bus


A representative from Seibu Bus expressed gratitude for the collaboration, stating, “This video has allowed us to revisit the important role buses play in our community through the fresh perspective of the younger generation. We hope viewers will recognize the value of our services.”

About Technos College


Established in 1959, Technos College comprises two schools: Tokyo Engineering College and Tokyo Air Travel & Hotel College, bringing together 30 academic programs in fields from entertainment to international hospitality. The institution is designed to mimic societal structures, enabling students to learn from diverse disciplines while fostering collaborative initiatives. Furthermore, students have the opportunity to develop global communication skills through exchanges with overseas partner schools, including Oxford University.

For aspiring students, Technos College offers guidance through open campus events, inviting them to experience firsthand the vibrant educational environment the college fosters.

Learn More


To view the completed promotional video for Seibu Bus, visit their official YouTube channel. Interested students can find more information on the programs and opportunities available at Technos College's website.

Overall, this project not only benefited the students academically but also contributed significantly to acknowledging and promoting the vital role of public transport in enhancing community life.

For inquiries about Technos College, contact their Public Relations Department via email at [email protected].


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