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Sendbird Launches Trust OS for Enhanced AI Accountability

In an exciting development for the world of artificial intelligence, Sendbird Inc., a leading AI communications platform recognized by some of the world's largest brands, has unveiled its latest innovation—Trust OS. This groundbreaking framework aims to establish an enterprise-grade accountability system for AI agents, allowing businesses to ensure that their AI implementations are both responsible and trustworthy.

According to a recent report by Gartner, one of the primary barriers to the wider adoption of AI agents is the lack of customer trust. As businesses increasingly look to incorporate AI for improved customer interactions, it becomes critical to address the necessary accountability gaps that arise with more autonomous systems. Sendbird's Trust OS is designed specifically to bridge this gap, offering features that guarantee visibility, control, and oversight for businesses employing AI agents.

Key Features of Trust OS

Sendbird’s Trust OS includes 14 distinct features aimed to provide a robust framework for accountability and performance. Here are the four main focus areas:

1. Observability: This feature allows businesses to gain complete visibility into every action taken by an AI agent—its decisions, outputs, and interactions—enabling rapid troubleshooting and continuous improvement.

2. Control: Trust OS empowers teams with full control over how, when, and what AI functionalities are deployed. Organizations can track changes, fine-tune behaviors, and ensure each deployment aligns with their corporate goals, policies, and brand ethos.

3. Oversight: This area provides human supervision of AI agents, enabling personnel to review and guide AI actions, which is crucial in high-stakes scenarios requiring precision and accountability.

4. Scale-Proven Infrastructure: The platform is engineered to scale confidently from pilot programs to full global rollouts. It can handle high-volume, high-velocity agent interactions while maintaining reliability and trustworthiness.

Transforming Business Operations

Implementing Sendbird Trust OS is set to transform how companies operate AI agents. Organizations can expect significantly reduced timelines for moving from pilot testing to full production, with automated testing minimizing the need for manual quality assurance procedures. It is projected that businesses will experience a 90% reduction in these timelines due to the automation of testing processes.

Furthermore, Trust OS has designed mechanisms to identify and resolve 99% of potential AI inaccuracies or 'hallucinations' by flagging problematic messages and suggesting necessary knowledge or action updates to agents.

By utilizing this innovative platform, companies can boost their AI accountability and performance, gaining the ability to trace and correct every interaction made by AI agents. The advantages don’t stop there—Sendbird’s architecture allows for the simultaneous operation of multiple AI agents with role-based access, enhancing autonomy while ensuring adequate oversight in workflows.

Seeking to Build Trust

The launch of Trust OS aligns with Sendbird's mission to empower businesses to create exceptional customer experiences through effective AI deployment while upholding accountability at every level. John Kim, the co-founder and CEO of Sendbird, underscores the potential of AI agents to revolutionize customer engagement. He states:

“AI agents have extraordinary potential to shape the front lines of customer experience, moving beyond simple interactions to take meaningful actions on our behalf.”

However, Kim emphasizes that as these agents gain autonomy, they must be grounded in a framework of accountability to engender trust among users. Trust is not merely an outcome of technology but is built through rigorous safeguards and comprehensive controls.

Conclusion

Sendbird Trust OS is now available to both existing and future customers utilizing the company's AI agent building tools. With this innovative platform, Sendbird is setting a new standard for accountability in AI communications, ensuring businesses can deploy AI responsibly and effectively to elevate their customer engagement without compromising on trust. For more details, visit the Sendbird blog and explore how Trust OS can benefit your enterprise.

About Sendbird

Founded in California, Sendbird is recognized for powering billions of conversations each month by enabling brands, such as DoorDash, Match Group, Noom, and Yahoo Sports, to foster meaningful customer connections. Trusted for its reliability and enterprise-level demands, Sendbird combines AI capabilities and award-winning communication APIs to enhance customer experience in various business sectors.